Creative

The Future of Sports Is In North Texas

by | Feb 9, 2023
If the future of sports has one home, it’s right here in North Texas. A big brag, we know. But consider this: From high-tech advances to the hottest sports trends to startups on the edge of fitness science, it’s all kicking off in Dallas-Fort Worth.
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Launching into the Metaverse: Dave & Buster’s World on Roblox
by | Feb 7, 2023
Coppell-headquartered Dave & Buster's Entertainment says its new offering—an interactive and immersive digital experience that "reflects the energy and excitement" of one of D&B's physical locations—is designed for multi-user experiences, enabling friends to play together and connect via some of their favorite games. "It was important to us that Dave & Buster's World fully capture the fun and interactive energy of a physical D&B," says VP of Marketing Pete Thornfield.
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The Last Word: Breaking Bad’s Walter White Breaks Good in Super Bowl Spot from Plano-Based Frito-Lay
by | Feb 6, 2023
On the multi-Emmy-winning "Breaking Bad," Walter White and Jesse Pinkman become kingpins in the drug trade after White, a cancer-stricken high school chemistry teacher, cooks up something bad in a trailer in the desert. But what if he'd cooked up something good instead? That's the idea behind a new Super Bowl commercial from Plano-based Frito-Lay.
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Copper Breaks State Park is an international dark sky park located northwest of Dallas-Fort Worth in Quanah, Texas. [Image: AmitabhClickz/Shutterstock]
Snap Your Memories, Win Big Prizes: Texas State Parks Photo Contest Celebrates 100 Years

Ready to embark on an adventure? Texas Parks and Wildlife is giving you the chance to explore the Lone Star state, capture memories, and even win prizes with its latest Texas State Parks Photo Contest....

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Dallas’ LERMA/ Agency Produced 3 Commercials for This Year’s Super Bowl

It's a big deal for an ad agency to get one commercial into the Super Bowl, where 30-second spots this year are running for $7 million a pop. But during this year's big game, Dallas-based LERMA/ Agency will be cheering on three different spots it produced. According to the Dallas Business Journal, LERMA/ produced a :30 spot for Irving-based Avocados from Mexico, and also said "Action!" for a 30-second and a 60-second spot for "He Gets Us" a Christian ad campaign funded by what Christianity Today calls "a small group of wealthy anonymous families."
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Digital Edition: Dallas Innovates Magazine 2023
by | Jan 27, 2023
Welcome to the pulse of North Texas, where creativity and innovation converge to shape the future of business and beyond.
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Docu Series ‘Giving Voice: Black CEOs in Their Own Words” Highlighted at Dallas Event
by | Jan 25, 2023
Part of The Dallas Foundation's Voices of Hope initiative, the event at Alamo Drafthouse Cinema Cedars featured screenings of "Twice as Good" and "Technicolor," about the lives and work of Interfaith Family Services CEO Kimberly Williams and Big Thought CEO Byron Sanders. A third short film about Taylor Toynes, co-founder and executive director of For Oak Cliff, is in the works.
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The Last Word: The USPTO on How Three Dallas Sisters Gave Maternity Wear a Stylish Innovation
by | Jan 23, 2023
Long ago, maternity wear was one of the unmentionables of fashion. That changed forever in 1937, when sisters Elsie and Edna Frankfurt founded Page Boy, America's first high-end maternity wear firm, in Dallas. In 1939, the sisters patented their game-changing solution: an adjustable skirt design for pregnant women that "accommodated" a baby bump instead of clumsily trying to hide it. They engineered a "window" in front of the skirt that expanded using drawstrings—while keeping the hemline stylishly parallel to the ground. 
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At 19, She Became the First Female Dickey’s BBQ Franchisee. Now She’s Opening This Bistro at The Star

by | Jan 17, 2023
Texas-born Mondi Tag was just 19 when she and her mother became the first female franchisee owners and operators for Dickey’s BBQ in Dallas. Now she's about to open something a little swankier: La Parisienne Bistro & Bar, coming to The Star in Frisco this spring. The 4,325-square-foot bistro was designed by Dubai-based Mayavian Creative Studios to offer an "elegant Parisian feel."
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Get on the List: Explore the Future of North Texas in Dallas Innovates Magazine
Don't miss your chance to get our biggest-ever Dallas Innovates magazine. Request a complimentary copy of the once-a-year limited edition now.
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A Texas First: Meow Wolf’s Innovative Immersive Art Exhibition to Open in Grapevine This Summer
by | Jan 12, 2023
More than 30 local artists are teaming up to help bring a one-of-a-kind experience to Meow Wolf's first permanent installation in Texas this summer. The Sante Fe-based boundary-pushing interactive art company's debut in North Texas will have 30 rooms to feature their unique visions. Here's a sneak peek of the work in progress for the 29,000 square-foot immersive experience, set to transport visitors to a fantastical realm at Grapevine Mills.
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The Last Word: Rodney Hawkins on the History Behind ‘The Mount Experience’ Visual and VR Exhibition at AT&T’s HQ
Efforts to restore Black cemeteries and burial sites are increasing across the country—and now the unveiling of a buried past deep in East Texas's Piney Woods is the subject of an immersive visual and AR exhibition opening this weekend in Dallas' AT&T Discovery District.
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Universal Parks & Resorts Is Planning a ‘One-of-a-Kind’ Kids Theme Park in Frisco

by | Jan 11, 2023
Universal Parks & Resorts is planning a new theme park concept "unlike any other in the world"—and it aims to build it right here in North Texas. The proposed park will be sited within 97 acres of land Universal recently purchased in Frisco, and will target "a whole new generation of fans" on a more intimate scale than larger Universal parks. An adjacent themed hotel will be also be part of Frisco's newest attraction.
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Ready for Your Close-up? “1883” Spinoff Seeks Hundreds of Extras for North Texas Shoots
Calling all "Yellowstone" and "1883" fans: It's time to stop watching it and start starring in it. OK, maybe not starring exactly—the producers are looking for extras to play Union and Confederate soldiers for "1883: The Bass Reeves Story" a spinoff of the hit series "1883."  Legacy Casting is seeking "several hundred extras" for shoots in areas around Fort Worth, Glen Rose, and Weatherford to be produced in late January.
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Tony Collins Art to Relocate Its HQ to Historic Downtown Kaufman Square
by | Jan 10, 2023
Tony Collins Art makes custom lighting, art, and metal work for restaurants and skyscrapers, and is known for building the rotating structure for the 1934 ExxonMobil Pegasus at the Omni Dallas Hotel. After spending years in Dallas' highly urban Cedars neighborhood, TCA is moving 34 miles southeast to Kaufman's former city hall, fire station, and senior center property. And just in the nick of time—what could become a key city attraction was slated to be a parking lot.
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The Last Word: Hypnotoad Creator Eric Kaplan on TCU’s Viral Mascot
Millions are mystified by how the unranked TCU Horned Frogs have made it all the way to tonight's College Football Playoff National Football Championship game against the No. 1-ranked Georgia Bulldogs. But ask many TCU fans and they'll say the answer is obvious: Hypnotoad. 
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