Researchers at UT Austin published a study in July called "I share, therefore I know? Sharing online content—even without reading it—inflates subjective knowledge." The study, published by the Society for Consumer Psychology, explored how sharing online content affects what people think they know.
Turns out, they think they know a lot—which isn't necessarily the case at all.
Multistory Media is one of only a handful of firms nationwide with a dedicated building products public relations practice area. The Dallas-based firm manages publicity, social media, awards, product placements, and content development for national and international brands.
The firm's new tagline: "Building Stories. Building Brands."
UT Dallas marketing professor emeritus Brian Ratchford and his team explored the effects of social media on crowdfunding across nearly 440 GoFundMe campaigns. They found that social media is most helpful in the first 10 days of a campaign. “If a campaign doesn't do well at the outset, it is unlikely to succeed,” Ratchford said.
"It's going down." The newest audio only app, Clubhouse, has taken social media by storm with its big-name visitors and exclusivity. Here's how you can get started, courtesy of some hot tips from PR maven Leah Frazier.
Known to 500K fans by @Mags4Science, Maggie Burruss is working to pioneer the idea that STEM is for everybody, no matter your education, identity, or background.
For its second year, the Business for Good program is adding digital campaign development for local nonprofits in advance of #GivingTuesdayDFW on Dec. 3.
The infamous Poo~Pourri girl and Hotels.com’s Captain Obvious team up for #FirstPooWithBoo to address an important issue for new couples: bathroom use on their first overnight trip together.
"Hack the Bully," calls upon hackers to create an online tool diminishing the power of cyberbullies by helping victims and raising awareness of the issue to bystanders in the community.
Estate Five will focus on representing a wide range of talent, something its leaders feel the larger agencies have lacked thus far, according to Business of Fashion.
MADE partners social media marketing pioneer Shama Hyder and architectural designer Jared Skinner to work at the intersection of marketing, technology, and the physical environment.
Southwest Airlines has more than 30 employees working to keep the airline’s Twitter and Facebook accounts live, active and responsive 24 hours a day, seven days a week.
Of all creatures that have gone extinct, the dodo is a byword for “gone forever.” When something’s totally lost, the saying goes, it’s “deader than a dodo.” But today, Dallas’ Colossal Biosciences basically said, challenge accepted....
Commercial and multifamily construction starts in the Dallas-Fort Worth skyrocketed 51% in 2022 to nearly $16.7 billion, according to a new report by Dodge Data & Analytics. That ranked the region at No....
Of all creatures that have gone extinct, the dodo is a byword for “gone forever.” When something’s totally lost, the saying goes, it’s “deader than a dodo.” But today, Dallas’ Colossal Biosciences basically said, challenge accepted....
Commercial and multifamily construction starts in the Dallas-Fort Worth skyrocketed 51% in 2022 to nearly $16.7 billion, according to a new report by Dodge Data & Analytics. That ranked the region at No....