social media

Allen-Based Franchise Marketing Firms Rebrand as Thunderly, Chief Growth Officer Named

by | Mar 4, 2025
As part of the rebrand of BizCom Associates and Brand J, Jack Monson, former president of Brand J, has been appointed chief growth officer of Thunderly.
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UNTHSC awarded $500K To Study Social Media’s Impact on Young People
by | Oct 31, 2024
“Social media has become an inseparable part of adolescence, and while it can offer positive connections, there’s also increasing evidence that it negatively affects mental health and encourages substance use,” said UNTHSC's Dr. Karrie Curry, who's leading the study.
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Omni Hotels & Resorts Names New Chief Marketing Officer
by | May 17, 2024
Michael Innocentin will oversee the planning, development, and execution of all brand marketing initiatives, including advertising, public relations, social media, the website, and digital campaigns.
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The Last Word: TCU’s Guy Golan on Why Sharing Online Articles Doesn’t Make People Experts
Researchers at UT Austin published a study in July called "I share, therefore I know? Sharing online content—even without reading it—inflates subjective knowledge." The study, published by the Society for Consumer Psychology, explored how sharing online content affects what people think they know. Turns out, they think they know a lot—which isn't necessarily the case at all.
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UT Dallas Researchers Study How Crowdfunding Campaigns Succeed (and Fail) With Social Media

by | Mar 31, 2022
UT Dallas marketing professor emeritus Brian Ratchford and his team explored the effects of social media on crowdfunding across nearly 440 GoFundMe campaigns.  They found that social media is most helpful in the first 10 days of a campaign. “If a campaign doesn't do well at the outset, it is unlikely to succeed,” Ratchford said.
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Find Me In the Club(house): Here’s Why You Should be on Social Media’s Latest Phenomenon
by | Mar 31, 2021
"It's going down." The newest audio only app, Clubhouse, has taken social media by storm with its big-name visitors and exclusivity. Here's how you can get started, courtesy of some hot tips from PR maven Leah Frazier.
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Frisco-Based TUBBR Raises Angel Funding to Support the Launch of its Beta
by | Oct 21, 2020
TUBBR is a new social network that aims to give the control back to the users. The platform allows people to see and share what they want—and potentially get paid for it. With the new funding, founders are preparing for a January beta launch.
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Meet the 19-Year-Old Texas Native Who Went Viral on TikTok With Advanced Science Videos
by | Oct 1, 2020
Known to 500K fans by @Mags4Science, Maggie Burruss is working to pioneer the idea that STEM is for everybody, no matter your education, identity, or background.
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Poo~Pourri Hotels.com

Poo~Pourri and Hotels.com Put New Couples at Ease in a Cheeky Co-Branded Campaign

by | Sep 24, 2019
The infamous Poo~Pourri girl and Hotels.com’s Captain Obvious team up for #FirstPooWithBoo to address an important issue for new couples: bathroom use on their first overnight trip together.
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Innovative Spaces: Canopy Dallas Uptown Features High-Tech Food Service, Memorable Views
by | Nov 28, 2018
Stellar views, a kitchen running on CMI technology and infrared heat, and locality make the lifestyle-forward hotel an 'energizing, comfortable stay.'
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trends
Here are 5 Food and Beverage Trends You Should Watch
by | May 25, 2018

The food and beverage sector is always evolving to meet the challenge of a changing marketplace, and in its recent Global Food Trends report, real estate professional services firm JLL highlights five trends that landlords and restaurateurs should track this year....

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esports

Dallas Company Launches First Social Media Index for Esports

by | Nov 15, 2017
MVPindex will now track, measure, and value the social media impact of approximately 2,500 esports leagues, tournaments, teams, players, and games.
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Jared Skinner and Shama Hyder
Dallas Architecture Studio ‘Bakes’ Marketing Into Physical Design
by | Sep 27, 2017
MADE partners social media marketing pioneer Shama Hyder and architectural designer Jared Skinner to work at the intersection of marketing, technology, and the physical environment.
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Ben Lamm
Dallas Entrepreneur Ben Lamm Focuses On Winning
by | Jun 8, 2016
The co-founder of Conversable talks about his new venture, and his focus on winning has led to success as an entrepreneur.
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Photomadic
Photomadic Clicks with Social Media, Marketing Platforms
by | May 6, 2016
Photomadic isn't your grandfather's photo booth, it's much, much more.
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