Frito Lay

The Last Word: Frito-Lay CMO Rachel Ferdinando Celebrated in Hip Hop Track

by | Jul 8, 2022
Ferdinando, who was feted in a Cannes Lion Award-winning song, was just named president of PepsiCo North America's Canadian food division.
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Fast-Growing ‘People Development’ Software Startup Relocates HQ as It Changes the Game in HR and Leadership Development
by | Jun 28, 2022
Leadr has tripled its revenue by focusing on employee engagement and performance as a natural outcome of developing the whole person.

There's "a real tiredness in the industry" around traditional performance management, says co-founder Chris Heaslip. His startup is on the vanguard of change in manager and employee relationships.
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Dallas Regional Chamber Launches Investment Recruitment Tool for Southern Dallas County
by | Mar 28, 2022
The website is a "growth tool" that highlights the communities, real estate, employers, and talent pool in Southern Dallas County with the aim of spurring investment and economic development in the region.
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PepsiCo Launches Its First Digital Hubs in Dallas and Barcelona
by | Oct 26, 2021
The hubs will create more than 500 data and digital jobs over the next three years in each of the two cities. It's the beginning of a network of collaboration to accelerate the way critical digital capabilities—AI, machine learning, and more—are developed and deployed.

The goal is innovation impact for how Pepsico's products are made, moved, sold, and delivered.
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Plano-Based Frito-Lay Invests in Its Manufacturing Sites, Hiring Nearly 15,000 Frontline Workers in 2021

by | Oct 7, 2021
The snack company says the hirings are enabling it to meet strong consumer demand—and are filling increased job openings due to Frito-Lay expansions, new go-to-market strategies, and backfilling vacant postings. The average pay for its supply chain employees is $22.48 an hour, with an opportunity in some roles to earn up to $43.32 an hour.
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Forces for Good: SMU Kicks Off $1.5B Fundraising Campaign, Southwest Airlines Launches Contest for Nonprofits, and Frito-Lay Provides Food to Students
by | Sep 17, 2021
You'll also read about the FC Dallas Foundation opening a soccer field for My Possibilities, Hari Mari partnering with St. Jude's, North Texas Food Bank Starts Its New $500M Campaign, and more organizations making a difference in Dallas-Fort Worth right now.
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Frito-Lay CMO Tells Brands to “Innovate or Die” With 10 Tips for Making Innovation Your Secret Weapon
by | Jul 15, 2021
Frito-Lay CMO Rachel Ferdinando and GS&P's Margaret Johnson presented their session at the Cannes Lions festival weeks ago, but their advice is timeless. Whatever your company does—especially if it's consumer-facing—these 10 tips could give you an edge. No orange Cheetos fingers required.
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Snack Strong: Frito-Lay’s New $5M Doritos Campaign Is Amplifying the Voices of Black Founders and Creators
by | Jun 28, 2021
As part of Doritos' new SOLID BLACK initiative, seven Changemakers will each receive $50,000 and the chance to share their stories on all of the brand's public channels, which includes limited-edition chip bags. Doritos is also committing $100,000 to nonprofit civil rights organization National Urban League.
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Plano-Based Purpose Tea Among Stacy’s Rise Project $10,000 Grant Winners

by | Jul 29, 2020
Purpose Tea Founder Chi Nguyen is one of 15 female founders taking part in the 2020 Stacy’s Rise Project, an initiative by Plano-headquartered Frito-Lay to support women and their food and beverage businesses.
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Frito Lay’s Joan Cetera [DI composite. Photo: Frito Lay]
Q+A: PepsiCo Foods North America’s Joan Cetera on Frito-Lay’s Local Community Efforts
by | Jul 16, 2020
Through Southern Dallas Thrives and Frito-Lay's collaboration with Volunteers of America, the Plano-based company continues to support causes in the Dallas region and beyond.
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Leaving a Legacy: How Frito-Lay’s Ciara Dilley Champions a Future for Female Founders
by | Jun 8, 2020
We spoke with the VP of Transform & Innovation for Frito-Lay North America on why she thinks supporting female entrepreneurs is more important now than ever.
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Frito Lay Southern Dallas
Frito-Lay Boosts Its Southern Dallas Commitment With $1M Grant
by | Oct 31, 2019
The funding backs the expansion of Southern Dallas Thrives, which provides healthy meals, quality childcare, career opportunities, and college preparation.
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Dallas Invents: 118 Patents Granted for Week of April 30

by | May 8, 2019
Dallas-Fort Worth ranked No. 13 for patents out of 250 metros. Patents granted include: Nvidia's sound-activated control system, Shavelogic's pivoting razors, YSEOP's techniques for automatic generation of natural language text, Shooting Simulator's  method for marksmanship training, Wells Fargo's biometric electronic signature tokens, Advatect Diagnostics' compositions for detecting fungi and mycotoxins, Bell's avionics system for using a smartphone to input-output flight data, CareView Communications'  system and method for predicting patient falls using motion feature patterns, Moneygram's methods for providing bail and bond services via a money transfer network, and HoboLoco's foot-operated video game and virtual reality controller.
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Dallas Invents: 136 Patents Granted for Week of April 23
by | May 1, 2019
Dallas-Fort Worth ranked No. 11 for patents out of 250 metros. Patents granted include: Hammond Development's system for enabling a communication device to remotely execute an application, Amazon's technology for job processing using a public service network, University of Arkansas' new white wine grape plant named "Opportunity," Textron Innovations' takeoff/landing touchdown protection management system, Tuesday Morning's cookware lid with basting projections, Olaeris' battery status and failure detector, 3i AVI's computerized exchange network, and an unassigned patent for hair-cutting techniques for an automated hair-cutting system.
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Dallas Invents: 115 Patents Granted for Week of April 16
by | Apr 24, 2019
Dallas-Fort Worth ranked No. 14 for patents out of 250 metros. Patents granted include: AT&T's augmented reality visual Wi-Fi signal, Bank of America's autonomous software containers, Genband's method for blocking notification messages during screen sharing, Linear Labs' brushless electric motor/generator, Sabre's tokenized data security, Phazr's window-installed wireless communications device, Conduent's method for video-based detection of drive-offs and walk-offs
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Dallas Invents: 145 Patents Granted for Week of April 9
by | Apr 17, 2019
Dallas-Fort Worth ranked No. 11 for patent activity out of 250 metros. 
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