Frito Lay

Fritos and Floyd’s Offering 1,000 Free Mullet Haircuts in August

by | Aug 4, 2023
As the official snacks sponsor of the 2023 USA Mullet Championships, Plano-based Fritos is offering 1,000 free mullet haircuts on Fridays in August at Floyd's Barbershops across the U.S. See what brought the epic look and iconic snack together—and how you can book your mullet.
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Cheetos Launches ‘World’s First Fingertip Sponsorship,’ Rolls Out Uplift Scholarships
by | Jul 17, 2023
Cheetos is celebrating Hispanic culture with Deja tu Huella, its ongoing campaign inspired by the rally cry that translates to "leave your mark." Plano-based Frito-Lay said that to begin the program's fourth iteration, Cheetos is launching the world's first fingertip sponsorship with celebrity singer-actress Becky G.
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Trailblazing Frito-Lay and Schneider Make History With First Third-Party Electric Truck Shipment for PepsiCo
by | Apr 13, 2023
The cross-industry partnership sets the stage for expanding low- or zero-emissions vehicle use in third-party transportation, revolutionizing the logistics industry.
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Frito-Lay and Quaker Debut Greenhouse Learning Center to Fast-Track Sustainable Packaging Innovation
by | Apr 4, 2023
Get ready for sustainable snacking—the PepsiCo companies are turning chip bags green, one package at a time. A first-of-its-kind Greenhouse Learning Center at Frito Lay's R&D headquarters in Plano aims for compostable packaging that never goes to waste.
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BAKED Lay’s and Subway Are Unleashing a Footlong Potato Chip

by | Mar 7, 2023
The annals of human achievement just got lengthier—by exactly 12 inches. Answering an urgent need that North Texans didn't even know they had, Plano-based Frito-Lay and Subway sandwich shops will debut a footlong BAKED Lay's potato chip on National Potato Chip Day, which is crunching its way toward you on Tuesday, March 14. But it's only happening at one Subway restaurant in Frisco. Here are all the crunchy details.
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The Last Word: Breaking Bad’s Walter White Breaks Good in Super Bowl Spot from Plano-Based Frito-Lay
by | Feb 6, 2023
On the multi-Emmy-winning "Breaking Bad," Walter White and Jesse Pinkman become kingpins in the drug trade after White, a cancer-stricken high school chemistry teacher, cooks up something bad in a trailer in the desert. But what if he'd cooked up something good instead? That's the idea behind a new Super Bowl commercial from Plano-based Frito-Lay.
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The Last Word: Frito-Lay CMO Rachel Ferdinando Celebrated in Hip Hop Track
by | Jul 8, 2022
Ferdinando, who was feted in a Cannes Lion Award-winning song, was just named president of PepsiCo North America's Canadian food division.
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Fast-Growing ‘People Development’ Software Startup Relocates HQ as It Changes the Game in HR and Leadership Development
by | Jun 28, 2022
Leadr has tripled its revenue by focusing on employee engagement and performance as a natural outcome of developing the whole person.

There's "a real tiredness in the industry" around traditional performance management, says co-founder Chris Heaslip. His startup is on the vanguard of change in manager and employee relationships.
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PepsiCo Launches Its First Digital Hubs in Dallas and Barcelona

by | Oct 26, 2021
The hubs will create more than 500 data and digital jobs over the next three years in each of the two cities. It's the beginning of a network of collaboration to accelerate the way critical digital capabilities—AI, machine learning, and more—are developed and deployed.

The goal is innovation impact for how Pepsico's products are made, moved, sold, and delivered.
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Meet the Finalists: The Innovation Awards 2022, Presented by Dallas Innovates and D CEO
Now in its third year, the program from Dallas Innovates and D CEO honors 78 disruptors and trailblazers driving a new vision for innovation in North Texas.
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Plano-Based Frito-Lay Invests in Its Manufacturing Sites, Hiring Nearly 15,000 Frontline Workers in 2021
by | Oct 7, 2021
The snack company says the hirings are enabling it to meet strong consumer demand—and are filling increased job openings due to Frito-Lay expansions, new go-to-market strategies, and backfilling vacant postings. The average pay for its supply chain employees is $22.48 an hour, with an opportunity in some roles to earn up to $43.32 an hour.
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Forces for Good: SMU Kicks Off $1.5B Fundraising Campaign, Southwest Airlines Launches Contest for Nonprofits, and Frito-Lay Provides Food to Students
by | Sep 17, 2021
You'll also read about the FC Dallas Foundation opening a soccer field for My Possibilities, Hari Mari partnering with St. Jude's, North Texas Food Bank Starts Its New $500M Campaign, and more organizations making a difference in Dallas-Fort Worth right now.
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Snack Strong: Frito-Lay’s New $5M Doritos Campaign Is Amplifying the Voices of Black Founders and Creators

by | Jun 28, 2021
As part of Doritos' new SOLID BLACK initiative, seven Changemakers will each receive $50,000 and the chance to share their stories on all of the brand's public channels, which includes limited-edition chip bags. Doritos is also committing $100,000 to nonprofit civil rights organization National Urban League.
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Plano-Based Founder of Purpose Tea Part of ‘Female Founder Finder’ Packaging Initiative by Frito-Lay Brand
by | Oct 28, 2020
Stacy’s Snacks, a Frito-Lay company, wants to help founders get recognition through its artful limited edition bags featuring a QR code directing customers to a geotargeted women-owned business directory.
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Plano-Based Purpose Tea Among Stacy’s Rise Project $10,000 Grant Winners
by | Jul 29, 2020
Purpose Tea Founder Chi Nguyen is one of 15 female founders taking part in the 2020 Stacy’s Rise Project, an initiative by Plano-headquartered Frito-Lay to support women and their food and beverage businesses.
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Frito Lay’s Joan Cetera [DI composite. Photo: Frito Lay]
Q+A: PepsiCo Foods North America’s Joan Cetera on Frito-Lay’s Local Community Efforts
by | Jul 16, 2020
Through Southern Dallas Thrives and Frito-Lay's collaboration with Volunteers of America, the Plano-based company continues to support causes in the Dallas region and beyond.
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