Logistics Tech Firm Transplace Buys Cloud Platform Lanehub in Strategic Move

Both companies are expected to benefit from the deal, which gives their customers access to transportation tech and strategic management via their combined resources.

Transplace Lanehub

Frisco-based Transplace, a provider of transportation management services and logistics technology solutions, has bought Lanehub in what’s being called a strategic acquisition.

Green Bay, Wisconsin-based Lanehub is a cloud-based platform and community created to encourage shipper-carrier collaborations by automatically identifying and connecting companies with dedicated lanes and partnering on improving asset utilization and revenue, while reducing waste.

Transplace

Frank McGuigan

“The strategic acquisition of Lanehub reinforces our mission to offer our customers the most advanced technologies, giving them a competitive advantage in the marketplace,” Transplace CEO Frank McGuigan said in a statement. “Lanehub’s customer base and experience in the consumer-packaged goods, food, retail, manufacturing, and automotive industries are highly complementary to our business.”

Lanehub founder and CEO Mark Hackl called the deal a major event for the company.

“This is a major milestone for our company because of how much more we can do as part of Transplace, a true leader in the global logistics industry,” Hackl said in a statement. “With an industry leading technology platform and $9 billion in freight under management, Transplace opens the door to an unrivaled network of carriers and shippers for unsurpassed freight lane collaborations and transportation cost reductions.”

Currently, Lanehub’s collaboration network includes more than 150 shipper members, 250 carrier members, 180,000 lanes, and more than $23 billion in truckload costs, according to a statement. Lanehub’s customers have 26 million matches within its network, to date.

The acquisition, effective immediately, is expected to benefit both companies’ customers by giving them access to transportation tech and strategic management via the combined companies’ resources.

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