“The goal is for Complexity to be the sickest, sexiest, most beautiful, most inclusive and far-reaching organization in the world.”

Jordan Fisher
Actor/Musician/Gamer/’DWTS’ Winner and
Part Owner/Content Creator at Complexity Gaming
.…on what he’s bringing to gaming and esports, via WFAA.

Fisher has done everything from winning ABC’s “Dancing With the Stars” to acting in “Hamilton” on Broadway to being a music artist to starring in movies like Netflix’s “Work It.”

Now he’s going big with gaming. Fisher recently became part owner and content creator at Complexity Gaming, the esports organization headquartered at The Star in Frisco. As a part owner, he has good company: the Dallas Cowboys’ Jerry Jones and investor John Goff are part owners of Complexity, too.

So what does Fisher bring to it?

“As a creative now, being part owner of Complexity, my production company being partnered with GameSquare, all of these things center around the fact that gaming and traditional entertainment need to work and play together,” Fisher told WFAA. “Because film and television want to collaborate with gaming. And figuring out how to make that work is where I step in.”

Fisher was a fan of Complexity before he became part of it.

“As an outsider looking in and as somebody who was a fan of esports and loved watching Complexity win so much in CS:GO and rock the boat in League of Legends and start to reshape the VALORANT scene a bit and continue to be at the forefront of things while also being partnered with ‘America’s Team,’ the Dallas Cowboys. That’s where our reach comes into play,” he told WFAA.

“It’s about reach and it’s about making sure that people know we’re listening and are engaging as much as possible,” he added. “And tapping into new things, which is very much why I’m here and a part of the ecosystem now.

:::::

For more on what’s new and next in North Texas, check out Every Last Word.