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Frito Lay
Photo: PepsiCo Foods U.S.
Plano-Based PepsiCo Foods Crunches Into Protein Craze With ‘Doritos Protein’
by Sandra Engelland | Feb 26, 2026
The new product aims to offer high protein while maintaining the "tasty, bold flavor and iconic crunch" that has defined Doritos for generations, said Plano-based PepsiCo Foods U.S. It's just one of the many new "functional" snack options the company is rolling out of North Texas.
by David Seeley |
Jul 9, 2024
JAS is one of eight CPG and beverage brands startups selected for PepsiCo's Greenhouse Accelerator Program: Juntos Crecemos (Together We Grow) Edition. The five-month accelerator kicked off recently at Frito-Lay's HQ in Plano—and the winning startup will snag $100,000.
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The Last Word: The U.S. Army’s Douglas Bush on a Major New Artillery Shell Casings Plant in Mesquite
by David Seeley |
May 29, 2024
Last year, we told you about General Dynamics planning to open a major new artillery casings plant in the Mesquite 635 industrial park at LBJ Freeway at U.S. Highway 80 east of Dallas. Today the New York Times reported that the plant will soon be producing about 30,000 steel shell casings each month for 155-millimeter howitzers, nearly doubling the current U.S. manufacturing output.
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by David Seeley |
Dec 15, 2023
Chip-loving spirit fans have spent their adult lives dividing their loyalties between bags of crunchy chips and bottles of spirited spirits—until now. This week, Plano-based Frito-Lay announced the launch of the first-ever Doritos Nacho Cheese spirit, in a collaboration with Copenhagen-based Empirical spirits.
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The Free Fritos Flow Fridays promotion is offering free mullet haircuts on Fridays in August at Floyd's Barbershop locations. [Photo: Frito-Lay]
Fritos and Floyd’s Offering 1,000 Free Mullet Haircuts in August
by David Seeley | Aug 4, 2023
As the official snacks sponsor of the 2023 USA Mullet Championships, Plano-based Fritos is offering 1,000 free mullet haircuts on Fridays in August at Floyd's Barbershops across the U.S. See what brought the epic look and iconic snack together—and how you can book your mullet.
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by Lance Murray |
Jul 17, 2023
Cheetos is celebrating Hispanic culture with Deja tu Huella, its ongoing campaign inspired by the rally cry that translates to "leave your mark." Plano-based Frito-Lay said that to begin the program's fourth iteration, Cheetos is launching the world's first fingertip sponsorship with celebrity singer-actress Becky G.
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by Lance Murray |
Apr 13, 2023
The cross-industry partnership sets the stage for expanding low- or zero-emissions vehicle use in third-party transportation, revolutionizing the logistics industry.
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Frito-Lay and Quaker Debut Greenhouse Learning Center to Fast-Track Sustainable Packaging Innovation
by Lance Murray |
Apr 4, 2023
Get ready for sustainable snacking—the PepsiCo companies are turning chip bags green, one package at a time. A first-of-its-kind Greenhouse Learning Center at Frito Lay's R&D headquarters in Plano aims for compostable packaging that never goes to waste.
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Yep, that is a footlong BAKED Lay's potato chip next to a footlong Subway sandwich. [Photo: Frito-Lay]
BAKED Lay’s and Subway Are Unleashing a Footlong Potato Chip
by David Seeley | Mar 7, 2023
The annals of human achievement just got lengthier—by exactly 12 inches. Answering an urgent need that North Texans didn't even know they had, Plano-based Frito-Lay and Subway sandwich shops will debut a footlong BAKED Lay's potato chip on National Potato Chip Day, which is crunching its way toward you on Tuesday, March 14. But it's only happening at one Subway restaurant in Frisco. Here are all the crunchy details.
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The Last Word: Breaking Bad’s Walter White Breaks Good in Super Bowl Spot from Plano-Based Frito-Lay
by David Seeley |
Feb 6, 2023
On the multi-Emmy-winning "Breaking Bad," Walter White and Jesse Pinkman become kingpins in the drug trade after White, a cancer-stricken high school chemistry teacher, cooks up something bad in a trailer in the desert. But what if he'd cooked up something good instead? That's the idea behind a new Super Bowl commercial from Plano-based Frito-Lay.
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by David Seeley |
Jul 8, 2022
Ferdinando, who was feted in a Cannes Lion Award-winning song, was just named president of PepsiCo North America's Canadian food division.
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by Kevin Cummings |
Jun 28, 2022
Leadr has tripled its revenue by focusing on employee engagement and performance as a natural outcome of developing the whole person.
There's "a real tiredness in the industry" around traditional performance management, says co-founder Chris Heaslip. His startup is on the vanguard of change in manager and employee relationships.
There's "a real tiredness in the industry" around traditional performance management, says co-founder Chris Heaslip. His startup is on the vanguard of change in manager and employee relationships.
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[Photo: Pepsico]
PepsiCo Launches Its First Digital Hubs in Dallas and Barcelona
by Alex Edwards | Oct 26, 2021
The hubs will create more than 500 data and digital jobs over the next three years in each of the two cities. It's the beginning of a network of collaboration to accelerate the way critical digital capabilities—AI, machine learning, and more—are developed and deployed.
The goal is innovation impact for how Pepsico's products are made, moved, sold, and delivered.
The goal is innovation impact for how Pepsico's products are made, moved, sold, and delivered.
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by Dallas Innovates | Staff Report |
Oct 26, 2021
Now in its third year, the program from Dallas Innovates and D CEO honors 78 disruptors and trailblazers driving a new vision for innovation in North Texas.
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by David Seeley |
Oct 7, 2021
The snack company says the hirings are enabling it to meet strong consumer demand—and are filling increased job openings due to Frito-Lay expansions, new go-to-market strategies, and backfilling vacant postings. The average pay for its supply chain employees is $22.48 an hour, with an opportunity in some roles to earn up to $43.32 an hour.
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by Alex Edwards |
Sep 17, 2021
You'll also read about the FC Dallas Foundation opening a soccer field for My Possibilities, Hari Mari partnering with St. Jude's, North Texas Food Bank Starts Its New $500M Campaign, and more organizations making a difference in Dallas-Fort Worth right now.
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