augmented reality

‘Future of Golf’: PGA of America, T-Mobile Partner on 5G Wireless Innovation

by | Nov 6, 2023
A new 5G hybrid network at PGA of America's Frisco HQ aims to boost golf coaching with enhanced analytics and AR-enabled visual aids. Also coming to the HQ: a "broadcasting and content innovation hub" that could change how millions see the game, from 5G-connected POV drones to small 5G cameras spread all over a course. "I think each year you'll see innovations coming that just bring you closer to the action," PGA of America Chief Commercial Officer Jeff Price tells Dallas Innovates.
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Supercharging Performance: MassChallenge Seeks Tech Innovators for Human Potential Sprint in Dallas
by | Aug 18, 2023
MassChallenge will assemble human performance and sports tech innovators to redefine the bounds of the human condition in a new six-week, high-intensity program. Target technologies are applications in biotech, defense, healthcare, space, and sports.

Applications for the Dallas-based cohort are open through September 7.
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The Last Word: NREL’s Stan Young on ‘Digital Wayfinding’ at DFW Airport
In a report aiming to help Dallas-Fort Worth International Airport achieve net-zero carbon emissions, Young and his NREL research team found a surprising pathway to airport energy savings: "digital wayfinding technologies." Technology including phone app-based "augmented reality navigation" can help travelers move through facilities more efficiently, with autonomy, while also helping people with reduced mobility. 
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Emerging Trends: Three Futurists Predict The Tech That Comes Next
by | Feb 15, 2023
From AI to human longevity to xTech, North Texas experts George Brody of InfoNet of Things and Anurag Jain of Perot Jain, along with Mike Bechtel of Deloitte, predict a range of emerging technologies set to transform the world in 2023 and beyond.
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Exclusive: Spacee, the Dallas-Based Computer Vision and AR Startup, Adds Former Best Buy CEO to Its Advisory Board

Bringing 36 years of experience from his Best Buy days, Brad Anderson isn't just joining Spacee's advisory board. He's also investing in the startup—which aims to transform retail businesses with its HoverTouch interactive experiences, while helping industries track inventories with its Deming shelf-mounted robots. "I was attracted to the company’s learners and adapters," Anderson tells Dallas Innovates. "They're a team of people that when you have a problem, they are unencumbered in their ability to innovate to solve the problem."
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Retail, Tech, and Innovation Leaders Join North Texas AR Startup’s New Advisory Board
by | Apr 6, 2022
Spacee, a computer vision- and AI-powered augmented reality company, has unveiled a new three-person advisory board in a moment that founder and CEO Skip Howard calls “critical.”
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Dallas-Based AR Startup ARKH Signs 50/50 Joint Venture With UK-based Litho
by | May 24, 2021
22-year-old ARKH CEO Landon Nickerson—who earned millions as a YouTube gamer—will now exclusively sell Litho's controllers under his ARKH brand, which has raised $5.7 million in funding to date.
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AT&T is Ramping Up the Interactive Fan Experience at the Dallas Cowboys’ 5G-Enabled Stadium
by | Nov 18, 2020
AT&T and the Dallas Cowboys are making updates to AT&T Stadium—the first ever to be enabled with 5G—to bring new interactive experiences for Cowboys nation fans in person and at home. That includes virtually posing with the pros, live broadcasted reactions, and AR-powered gameday stats.
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Jobs of the Future: The Hottest Areas of Tech Education

by | Feb 3, 2020
Here's a list of some of the area’s most exciting programs, with the universities across North Texas that are shaping the talent of the future.
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lung cancer
Giant Inflatable Lungs Will Give an Interactive Look at Lung Cancer During Fort Worth Visit
by | Nov 1, 2019
LungXperience features 14-foot-tall, 9-foot-wide inflatable lungs that visitors can walk through while carrying smart devices triggering a series of interactive modules.
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Emerging Tech: Meet the Women Driving DARQ Power in Dallas
by | Apr 4, 2019
Hear from the women leading innovation in distributed ledger technology, artificial intelligence, and extended reality (VR/AR), and quantum computing in North Texas.
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Winter is Coming to Dallas With the Game Of Thrones Augmented Reality Experience
by | Mar 29, 2019
HBO is partnering with AT&T and AR startup Magic Leap to celebrate the TV show's final season—and let fans attempt to take on a White Walker—through immersive technology.
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Project Runway: New Innovation Officer Tackles Travel Roadblocks at Dallas Fort Worth Airport

by | Jan 25, 2019
Biometric scanning, virtual reality, and augmented reality are only the tip of the iceberg when it comes to improving the airport experience, says Dallas Fort Worth Airport's Chief Innovation Officer.
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Elbit
Elbit Systems’ Military Gear May Seem Like Science Fiction, But It’s Real-World Tech
by | Nov 2, 2018
Elbit Systems' tech — such as its IronVision head-mounted display technology — allows military forces to be operational anywhere in the world, under any type of conditions.
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Travelocity App Launches Augmented Reality Experience With Roaming Gnome Feature
by | Oct 30, 2018
Dallas-based Travelocity's AR allows you to capture the Gnome from anywhere in the world. We tested the tech for ourselves, and took him on a mini photo tour around our downtown HQ. But, the little guy isn’t just for pics — sharing Gnome content through Nov. 18 could win you a trip to Mexico.
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Gurmeet Singh
Q+A: CIO Gurmeet Singh on How 7-Eleven is Redefining Convenience for the Digital Age
by | Jul 11, 2018
As technology becomes omnipresent in peoples' lives, the convenience retailer is going through its own digital transformation and turning to emerging tech such as artificial intelligence, Internet of Things, augmented reality, and more to improve the customer experience. 
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