PGA’s Relocation to Frisco Wins Top Award from Texas Business Network

YTexas has named the new PGA of America headquarters in Frisco—which has been called the "Silicon Valley of Golf"—as this year's big gamechanging move.


The PGA of America’s announced relocation from Florida to Frisco has been named the winner of the 2019 GameChanger Award from YTexas, an Austin-based business network for companies relocating, expanding, and growing in Texas.

The PGA is bringing what CEO Seth Waugh calls the “Silicon Valley of Golf” to Frisco. The new headquarters will have an innovation lab, educational facilities, and two championship golf courses among its amenities, elevating the game to new heights.

“I think this is so much bigger than our headquarters and so much bigger, frankly, than a couple of golf courses,” Waugh said in April. “It’s really trying to create a community of golf, … a laboratory, a university, and destination not only to play, but to learn everything associated with the game.”

The PGA headquarters will anchor the massive Fields mixed-used development being co-developed by Hunt Realty and Karahan Companies. It has an initial public-private investment worth more than half a billion dollars.

“Our leaders leaned into the vision, and together we can’t wait to build our dream on 680 acres in beautiful North Frisco,” PGA COO Darrell Crall told the audience during the award acceptance.

The mission of YTexas is to be the most-relevant and reliable resource for companies relocating or expanding into Texas, according to its website. YTexas’ RēLO AWARDS were presented last week during a gala at the Ritz-Carlton Dallas.

Each year, the awards are handed out to one individual and three corporations or companies that have relocated their headquarters to Texas, leaving a lasting impact in their new communities.

Other award winners were:

2019 Texas-All In Award — Perfect Game, which is relocating its headquarters from Cedar Rapids, IA to Hutto in the Austin-Round Rock metro area.

2019 Innovator of the Year Award — RapidDeploy, which relocated it headquarters to Austin from Capetown, South Africa.  

2019 Ambassador of the Year Award — Milli Brown, the Dallas-based CEO of Brown Books Publishing Group, who is transforming the publishing industry by giving authors more control.

At the event, YTexas also announced that next year’s gala will be on Sept 25. at the Omni Frisco Hotel at The Star.

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