PGA of America

The first-ever AI 75 — the most innovative people in artificial intelligence in Dallas-Fort Worth — is revealed on May 2 at Convergence AI.

Presenting the First-Ever AI 75: Meet the Most Innovative Leaders in Artificial Intelligence in Dallas-Fort Worth

by | May 2, 2024
Dallas Innovates, the Dallas Regional Chamber, and Dallas AI have teamed up to launch the inaugural AI 75 list. The 2024 program honors the most significant people in AI in DFW in seven categories—the visionaries, creators, and influencers you need to know.
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Next Chapter: University of North Texas President Neal Smatresk Announces Plans to Step Down
by | Feb 6, 2024
Neal Smatresk's decade at UNT sparked big changes and growth, boosting its standing in academics and research. From "record-breaking enrollment" to "making UNT the highest-ranked Tier One institution in the North Texas region," his tenure marks transformation across multiple fronts.
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‘Future of Golf’: PGA of America, T-Mobile Partner on 5G Wireless Innovation
by | Nov 6, 2023
A new 5G hybrid network at PGA of America's Frisco HQ aims to boost golf coaching with enhanced analytics and AR-enabled visual aids. Also coming to the HQ: a "broadcasting and content innovation hub" that could change how millions see the game, from 5G-connected POV drones to small 5G cameras spread all over a course. "I think each year you'll see innovations coming that just bring you closer to the action," PGA of America Chief Commercial Officer Jeff Price tells Dallas Innovates.
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Swing from Your Suite: TaylorMade To Partner on 18-Acre Frisco Resort Featuring Private Golf Hitting Bays
by | Aug 10, 2023
Slated to open in spring 2025 next to the PGA of America HQ in Frisco, The Bays Golf Experience and Suites will feature private hitting bays inside individual suites, four stories of "top-tier" golf entertainment, the "largest television in North Texas," the most advanced TaylorMade golf technology, custom club fittings, and more. (Did we mention the waterfalls?)
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Ex-Frisco Mayor and PGA Official Join Board of Collin County Business Alliance

by | Apr 21, 2023

Maher Maso and Sandy Cross have been named to the Collin County Business Alliance board.

The mission of the Collin County Business Alliance is to engage business leaders and foster collaboration with stakeholders to drive regional impact in key areas ensuring the vibrancy of the community’s future.

Maso has served as a principal of site selection and incentives since 2018 at Ryan LLC....

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PGA of America Taps Former Topgolf Exec as its New Chief Operations Officer
by | Feb 9, 2023
Kessler brings experience in "off-course golf" to the PGA from his years as COO of Dallas-based Topgolf. That's important, PGA of America CEO Seth Waugh says: "For the first time in history there are now more off-course golfers than on-course, so his track record of innovation and growth has never been more relevant or welcome." Kessler most recently served as CEO of Dallas' Buff City Soap.
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PGA President Jim Richerson and PGA of America CEO Seth Waugh on stage at the Welcome Home Celebration at PGA Frisco.
PHOTOS: PGA of America Tees Up the Future of Golf in Frisco
Four years in the making, the Home of PGA of America opened its doors for a "Welcome Home Celebration" on Monday. The state-of-the-art building at PGA Frisco is a symbol of the future of the organization and the game of golf.
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Innovative Spaces: PGA of America Unveils Its New $33.5M Headquarters in Frisco
by | Aug 23, 2022
If you think it's just an office building, better tee up another ball. The new PGA of America headquarters aims to be a "first-of-its-kind" golf laboratory and a destination for the future of golf, with indoor training facilities, driving range simulators, state-of-the-art education facilities, a video studio, and more. Take a look inside.

The new HQ is just part of the new 660-acre PGA Frisco campus. Two championship golf courses, a new 510-room Omni Resort, a performance center, and other attractions are expected to drive $2.5 billion in economic impact over the next 20 years.
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Frisco’s PGA of America Forms Investment Partnership to Drive Innovation in Golf

Joining Elysian Park Ventures—the private investment arm of the Los Angeles Dodgers’ ownership group—PGA of America has formed EP Golf Ventures, LLC. Its first two investments include mobile golf simulator Dryvebox and 3D motion-capture coaching app startup Sportsbox AI. “Through EP Golf Ventures, we'll be able to identify and invest in the most promising businesses within the golf industry to support both innovation and the growth of the game,” says PGA CEO Seth Waugh.
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DI People: PGA of America, The DEC Network, Blackshaw Partners, Exela Technologies, And More Make Leadership Moves
by | Jun 17, 2022
In this week’s roundup of hires, promotions, and accolades in North Texas, you’ll also find news from Avodah, Skylark Equity Partners, Stream Realty Partners, Sesami Cash Management Technologies, and others.
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From the Ground Up: Three Firms Take New Leases at the Crescent, Chick-fil-A Plans New Distribution Center in Dallas County, Plus More
by | Feb 15, 2022
Here's what's new and next in North Texas real estate, from ground-up developments to company moves and expansions.
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Complexity Gaming
Freakonomics Does Dallas, Part 2: Why Frisco is Dallas’ ‘Frenemy’
by | Jan 27, 2022
Last week, Freakonomics Radio host Stephen Dubner asked "Why Is Everyone Moving to Dallas?" In part two of his podcast this week, he looks north to Frisco, learns why it's Dallas' "frenemy," and asks a big question: Is Frisco the future of the American city?
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Karahan Legacy

International Developers: Meet Fehmi Karahan From Istanbul, Turkey

by | Jan 30, 2020
Karahan built one of North Texas' most-successful developments at Plano's Legacy West. Now he's working with Hunt Realty on the massive Fields development in Frisco.
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PGA
PGA’s Relocation to Frisco Wins Top Award from Texas Business Network
by | Oct 3, 2019
YTexas has named the new PGA of America headquarters in Frisco—which has been called the "Silicon Valley of Golf"—as this year's big gamechanging move.
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Sherwin-Williams is Searching for a New Global HQ and R&D Location. Dallas-Fort Worth Might be a Contender
by | Sep 16, 2019
The company could leave Cleveland as it explores options to accelerate productivity and efficiency, enhance technology and innovation, enable greater collaboration, and support recruitment and retention.
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PGA
PGA Creating ‘Silicon Valley of Golf’ with New Headquarters in Frisco
by | Apr 23, 2019
The facility, which will have an innovation lab, educational facilities, and two championship golf courses among its amenities, will elevate the game to new heights, CEO Seth Waugh says.
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