Mavs Gaming will open an a multipurpose esports arena at the Dallas Mavericks’ former headquarters in Deep Ellum, giving Mark Cuban’s esports enterprise a new home that will be ready in time for season tip-off of NBA 2K in May.
The announcement of the Mavs’ facility comes at the same time the city of Arlington unveiled plans to convert the Arlington Convetion Center into a 100,000-square-foot esports stadium. The Esports Arlington Stadium will be the largest esports arena in the U.S. It could be hosting digital competitions and tournaments by September or October, said Ron Price, president and CEO of the Arlington Convention and Visitors Bureau.
MAVS GAMING FACILITY WILL HAVE PLENTY OF AMENITIES
The Mavs Gaming facility at 2909 Taylor St. in Deep Ellum will open before the Arlington stadium, and it will be refurbished to host tournaments, parties, and meet-and-greet events.
Also the Mavs’ facility will incoporate a staging area, broadcast booth, locker rooms, and other amenities.
Mavs Gaming utilized the expertise of The Trade Group, a Carrollton firm that designs promotional and marketing spaces in addition to esports spaces.
“The Mavs appreciated the fact that we could bring all of our experience in the esports arena to bear. For example, we know what type of desks suit esports players best, including what sizing is appropriate and tournament ready, which was of utmost importance when the Mavs chose us,” Neeshu Hajra, vice president of business development at The Trade Group, said in a release.
READ NEXT
Getting in the Game: Arlington Repurposing Convention Center into Esports Stadium
The Esports Arlington Stadium is set to become the largest esports arena in the country.
Gaming & Esports: Driving Innovation in North Texas
Several major esports teams are relocating to the region, and have drawn major investments from some of DFW’s most notable people.
Gaming Goldrush: Is Frisco Poised to Become an Esports Capital?
Dallas-Fort Worth pillars in esports talk about the industry’s rise — and how North Texas fits into the mix — at LaunchPad City.
Powering Up: The Gaming Industry in Dallas-Fort Worth
What’s new and next in Dallas-Fort Worth gaming and esports news — leading off with some history to get you started
R E A D N E X T
-
The deal brings together Hector “HECZ” Rodriguez and Mike “Hastr0” Rufail—the leaders of OpTic and Envy, respectively—who have been longtime friends and esports rivals.
-
Built in 1888, The Continental Gin Building in Deep Ellum was the largest cotton processing equipment manufacturing operation in the U.S. and has served as space for artists. Now "The Gin" has been reimagined as a hospitality-focused, mixed-use destination that can—once again—serve as a hub of innovation.
-
Through its "learn-and-earn" model, Esposure is helping gamers, students, and entrepreneurs learn about the business of esports. Now, Co-founder and CEO Danny Martin is spreading his expertise through a new virtual Esports Business Management course at SMU.
-
The 8th annual Game Awards—called "the Oscars for the gaming world" by the New York Times, with over 83 million livestreams in 2020—will be shown live at select Cinemark theaters across the U.S. along with an advance screening of "The King's Man," an origin story for Matthew Vaughn's "Kingsmen" film series.
-
"Reinventing how video games are played," Electric Gamebox locations offer hyper-immersive games in digital smart rooms—using projection mapping, touch screens, 3D motion tracking, and surround sound without headsets. The company's goal: 1,000+ locations in the U.S. and U.K. by 2026. The company's first U.S. location opened in December in Grandscape in The Colony, just north of Dallas.
