Trax Technologies Appoints New Chief Revenue Officer

Trax said Bill Strogis has a strong track record with 30 years in enterprise software sales, bringing extensive experience and expertise to lead an ambitious growth strategy for the Irving-based company.

Bill Strogis has been appointed chief revenue officer at Trax Technologies, the Irving-based global leader in transportation spend management solutions.

The company said that Strogis has a strong track record with 30 years in enterprise software sales, bringing extensive experience and expertise to lead an ambitious growth strategy.

“Bill’s expertise will be invaluable in acquiring new customers, driving substantial revenue growth, and igniting the Trax go-to-market machine,” Trax CEO Blake Tablak said in a statement. “With his demonstrated track record of success, we know Bill will excel in moving Trax forward.”

Trax said that Strogis will manage revenue operations, marketing, sales, and customer success, all aimed at accelerating revenue and company growth.

“I am committed to helping Trax take existing customers — many of whom came to us via mergers and acquisitions, and who are currently utilizing multiple legacy platforms — as well as our newly acquired customers, and empowering them all to utilize our best-in-class platform,” Strogis said in a statement. “By equipping our customers with future-looking solutions, including Freight Audit and Payment, carbon emissions management and reporting tools, Trax has a unique opportunity to acquire new customers and considerably increase revenue in a relatively short period of time.”

Earlier posts at Aware, Hyperscience, Victorem Partners

Strogis has been a chief revenue officer multiple times at hyper growth companies such as Aware and Hyperscience, as well as in go-to-market advisory roles for early-stage startups while CRO In-Residence at Victorem Partners. His experience includes attracting world-class talent, developing go-to-market teams, focusing heavily on sales enablement, and establishing the foundation for sustainable growth and future financial success, Trax said.

Trax said it elevates traditional Freight Audit and Payment with a combination of industry leading cloud-based technology solutions and expert services to help enterprises with the world’s more complex supply chains better manage and control their global transportation costs and drive enterprise-wide efficiency and value.

Its footprint spans North America, Latin America, Asia and Europe.

Trax said it delivers data-based visibility and insights, higher savings, and better control of transportation spend for shippers and 3PLs/4PLs of all sizes.

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