sports

2 North Texas Sports Tech Startups Announce Merger Focused on Fan Engagement

Snipitz is an interactive video player for live and video-on-demand streaming; rikodi is a user-generated content experience that leverages the power of memories to turn global fans into content creators. The road to their combination as one company began last year with an "introduction lunch" between the two founders.
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Varsity Brands Appoints former Secret Service Agent as Chief Security Officer, Invests in Safety & Security Initiatives
by | Jun 28, 2024
In her new role, Lisa Olivieri will proactively manage Farmers Branch-based Varsity Brands' integrated security and safety efforts across the company, its events, competitions, offices, and facilities, the company said.
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United Pickleball Association Taps Ex-Mavs Exec as Chief Revenue Officer
by | May 31, 2024
George Killebrew, a mastermind behind the Dallas Mavericks' top-tier revenue generation and former Major League Rugby Commissioner, has joined the United Pickleball Association (UPA) as chief revenue officer. The UPA, which oversees the Carvana PPA Tour and Major League Pickleball, taps into Killebrew’s 20 years of experience as one of Mark Cuban's key executives to revolutionize the fast-growing sport of pickleball.
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Dallas-Based Arctos Raises Over $4B to Invest in Sports Teams, Leagues
by | Apr 2, 2024
The private investment firm said its Arctos Sports Partners Fund II has already been 30% deployed in investments in entities that own the Utah Jazz, New Jersey Devils, Philadelphia 76ers, the Paris Saint-Germain soccer team, and the Aston Martin Aramco Formula One Team.
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Dallas-Based Valesco Industries Sells Its Interests in Drug Free Sport International

by | Feb 12, 2024
DFSI is an international third-party administrator of drug prevention/education and drug-testing programs for professional, collegiate, and amateur sports organizations. It's also a third-party service provider for clinical and mobile health services.
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Dallas-Based National Cricket League To Launch Locally with ‘Coachella Meets Cricket’ Event in South Dallas
by | Dec 18, 2023
On the heels of Major League Cricket's inaugural season in Grand Prairie last summer, the Dallas-based National Cricket League has launched to bring its own fast-paced version of the sport to the U.S. Coming next May: a 9-day inaugural South Dallas tournament featuring play by the Dallas Wolves and 30-plus performances by Bollywood celebrities from around the world.
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Former Mavericks Exec Joins Dallas Sports Betting Platform SB22 As Senior Advisor
by | Nov 10, 2023
Most recently, George Killebrew was the commissioner of Major League Rugby, following 25 years in senior roles with the NBA's Dallas Mavericks, including as EVP and chief revenue officer.
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Dallas-Based PlayersTV Network Inks Distribution Deal with Prime Video and Amazon Freevee
by | Nov 7, 2023
PlayersTV is the first-ever athlete-owned TV network focused on athletes' lifestyle and culture. The new distribution deal will bring its content—from reality to comedy, documentaries, and both scripted and unscripted programming—to two large new audiences.
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Meet the Texas Super Kings: Major League Cricket Takes the Field in July at Grand Prairie Stadium

by | Mar 21, 2023
Major League Cricket is coming to Grand Prairie Stadium starting in July after the league held its first draft of domestic players for teams including the newly named Texas Super Kings. The team also has a newly named coach: Stephen Fleming, a former captain of the New Zealand national cricket team and head coach of Indian Premier League team Chennai Super Kings.
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FC Dallas and ParkHub Kick Off New Partnership, Scoring a Goal for Improved Fan Experience at Toyota Stadium
by | Mar 8, 2023
The Dallas-based parking tech firm's innovative hardware and software will be used to manage the soccer club's parking operations and streamline payment processing for ticket sales, merchandise, and food and beverage sales. The technology will also support the FC Dallas youth soccer program.
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Plano’s Stack Sports to Acquire Video Streaming Platform Meridix
by | Feb 21, 2023
Illinois-based Meridix is an unlimited streaming platform for any size team or organization, simplifying covering sports "live at any level." Founded in 2016, Plano-based Stack Sports serves over 50 million users in 35 countries through its SaaS platform offerings serving customers like the U.S. Soccer Federation, Little League Baseball, and USA Lacrosse.
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Pop Star Jason Derulo Is Launching an Omaha Franchise of the Frisco-Based Pro Volleyball Federation
by | Feb 14, 2023
Partnering with Omaha businessman Danny White, Derulo—who's sold more than 250 million singles worldwide—is making Omaha, Nebraska, the second city to be announced so far for the Frisco-based women's pro volleyball league. Dallas Innovates wrote about the new league in November. It's just one of many sports leagues and businesses—from pickleball to the PGA to esports to high-tech soccer entertainment—that are proving the future of sports is in North Texas.
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Dallas’ nVenue Is Named One of 20 Sports Tech Ideas to Invest in Now

by | Feb 8, 2023
Sports Pro Daily is out with its 2023 list of 20 Sports Tech Ideas to Invest in Now—and local startup nVenue has made the list. Dallas-based nVenue's predictive analytics platform takes real-time data of what’s happening in a game and runs it through “millions” of models to show the predictive percentage of what could happen next. nVenue's tech is "helping bookmakers and broadcasters generate value from every moment in every game," Sports Pro Daily writes.
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Soccer Meets Ping Pong on Funky Town’s New Teqball Tables 
by | Aug 20, 2022
Move over, pickleball. There's a new game in town. And it's got Olympic aspirations.
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Dallas Sports Analytics Startup Raises $3.5M to Predict the Next Play in the Game
by | Mar 3, 2022
Dallas-based nVenue, a real-time B2B sports prediction platform, breaks games down into thousands of "micro bet" moments—with a single baseball game offering 15,000 "betting opportunities." After providing its live tech feed during NBC MLB broadcasts last season, it's now widening its focus to the NFL, the NBA, and other sports—and looking to scale its offering.
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Backed by Big-Name Athletes, PlayersTV Lands ‘Seven-Figure’ Deal to Fuel Expansion
by | Feb 2, 2022
PlayersTV, the TV streaming division of Dallas-based sports media and entertainment firm Players Media Group, landed the investment from ReachTV, which has been distributing it since 2020. Now its presence on ReachTV's network could put PlayersTV on 2,500+ airport screens and in 1 million hotel rooms.
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