SportsPro Daily is out with its 2023 list of 20 Sports Tech Ideas to Invest in Now—and local startup nVenue has made the list.
Dallas-based nVenue’s predictive analytics platform takes real-time data of what’s happening in a game and runs it through “millions” of models to show the predictive percentage of what could happen next. (Strikeout? Single? Home run?)
“This zero-latency feed has been used by Apple TV to engage fans during its MLB coverage, while bookmakers can automatically create short-term markets and set odds, dramatically increasing the number of betting opportunities in a single contest,” SportsPro Daily writes, adding that nVenue’s tech is “helping bookmakers and broadcasters generate value from every moment in every game.”
nVenue launched its NFL predictive betting product in October
nVenue’s “micro-betting” next-play predictions have aired on NBC Sports as well as the Apple TV+ MLB broadcasts. And in October, the startup kicked off something new: its NFL predictive betting product, with a goal of getting it into NFL game broadcasts on NBC Sports. NBC fantasy football analyst Matthew Berry has joined nVenue as an advisor, which might help seal the deal.
A version of this story was originally published in Dallas Innovates 2023.
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