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Pedro Lerma
The Future 50 in Dallas-Fort Worth 2023: Meet the Game-Changing Disruptors Driving Innovation and Impact
by Quincy Preston | Mar 16, 2023
These standouts—startup founders, tech pioneers, educators, creators, social innovators, and business leaders—are transforming entire industries and making waves in their respective fields.
by Quincy Preston |
Mar 16, 2023
Meet the forward-thinking creatives and visionaries who are pushing boundaries. These innovators are among the Future 50 in Dallas-Fort Worth, selected by our editors for their groundbreaking technologies and solutions that are disrupting the status quo.
From the art sector to advertising and esports to restaurants, the 2023 Future 50 innovators are making waves in their respective industries with their creativity and ingenuity....
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by Dallas Innovates | Staff Report |
Feb 1, 2023
It's a big deal for an ad agency to get one commercial into the Super Bowl, where 30-second spots this year are running for $7 million a pop. But during this year's big game, Dallas-based LERMA/ Agency will be cheering on three different spots it produced.
According to the Dallas Business Journal, LERMA/ produced a :30 spot for Irving-based Avocados from Mexico, and also said "Action!" for a 30-second and a 60-second spot for "He Gets Us" a Christian ad campaign funded by what Christianity Today calls "a small group of wealthy anonymous families."
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by Dallas Innovates | Staff Report |
Dec 8, 2022
The Dallas-based agency was founded by Pedro Lerma with a focus on "omniculturalism" and a belief that it can affect culture positively "by reflecting the culture of the world around us." The agency is occupying a second full floor at The Luminary building in the West End Innovation District, doubling its footprint in one year.
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