Veteran hotelier Hans Ritten has been appointed general manager for the upcoming HALL Park Hotel, and Ashley Herrera has been named senior property manager for The Monarch at HALL Park residential tower at the HALL Park development in Frisco, Dallas-based HALL Group announced.
The hotel and residential tower are under construction, part of the first phase of HALL Park’s new $7 billion masterplan the company said is transforming the development from a singular office focus into a dynamic, live-work-play community.
“We are dedicated to transforming HALL Park into an active mixed-use community that can be enjoyed around the clock,” HALL Group Chairman and founder Craig Hall said in a statement. “Hans Ritten and Ashley Herrera are two seasoned veterans in hospitality and residential property management, and I am thrilled to have them join our team and help lead HALL Park’s evolution into a dynamic destination.”
HALL Park will be home to the first Autograph Collection Hotels property in Frisco.
HALL Park Hotel management and features
Ritten brings more than 30 years of hospitality management experience to his new position. Previously he was the managing director for Loews Philadelphia Hotel and prior to that, he was the general manager of Loews Chicago O’Hare Hotel and Omni Hotel Chicago.
Ritten also served on the board of the Philadelphia Convention and Visitor’s Bureau, and in 2018, he was named “Hotelier of the Year, Chicago” by the Illinois Hotel and Lodging Association.
Ritten will oversee all aspects of the hotel’s operations, including its restaurant and retail spaces.
Earlier this year, The HALL Group announced that HALL Park Hotel would be a part of the Autograph Collection Hotels, Marriott Bonvoy’s diverse and dynamic collection of independent hotels that champions individuality. The hotel will offer an exceptional experience for guests and will be home to a curated collection of contemporary art from both locally and globally recognized artists.
It will have 224 guest rooms, including 60 spacious suites that feature sweeping views of Kaleidoscope Park, as well as a state-of-the-art fitness center, pool, and an expansive patio overlooking the park, the company said.
Additionally, the hotel will have a 4,000-square-foot ballroom and chef-driven restaurant and lounge.
“We’re excited to have Hans Ritten join the opening team and launch this incredible mixed-use project,” Coury Hospitality CEO Paul Coury said in a statement. “Hans has extensive experience and a proven track record of successful hotel openings and developing concepts which will make HALL Park Hotel a unique and memorable experience for guests and locals alike.”
The Monarch at HALL Park
Herrera is senior property manager of The Monarch, a 19-story, luxury apartment tower that is set to open in the fourth quarter this year.
She has more than 16 years of experience in multifamily property management, and most recently was property manager for Cushman & Wakefield, which is also the management company for The Monarch.
Herrera has also held property management positions with The Lynd Co. and Lincoln Property Co. where she managed a 23-story residential tower.
HALL Group said The Monarch at HALL Park will begin taking reservations in June.
It will feature 29 different floorplans to choose from, including eight penthouse units with oversized balconies, the company said.
The tower also will have a 21,700-square-foot amenity level that includes a club room with a kitchen, resort-style pool, fitness studio, outdoor grilling area, and a dedicated space for yoga and meditation.
Residents will have access to onsite bike storage, a pet washing area, and meeting space.
“Ashley Herrera brings a proven track record of success in the multifamily industry,” April Dempsey, senior regional property manager for Cushman & Wakefield, said in a statement. “With a heart for service and an eye for detail, Ashley prides herself on excellence in execution. She has been awarded some of the highest accolades during her tenure at Cushman & Wakefield as a top performer. Her skillset aligns wonderfully with the broader vision and elevated lifestyle for The Monarch at Hall Park.”
A massive reinvention
HALL Park encompasses 2.2 million square feet of office space throughout 15 completed buildings. One-third of the park is dedicated to green space and includes three miles of walking trails, over 200 works of art including the Texas Sculpture Garden, the largest private collection of contemporary Texas sculpture made available to the public.
In October 2021, HALL Group started construction on the first phase of its new masterplan development that it said would evolve HALL Park into a dynamic mixed-use community. Once completed, the full masterplan, which will span 20 years of development, will encompass roughly 9.5 million square feet of usable mixed-use space with a projected value of about $7 billion.
Founded in 1968, HALL Group is a multibillion-dollar, private company made up of a diverse group of subsidiaries spanning real estate, finance, winemaking, and venture capital.
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R E A D N E X T
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Already under construction, The HALL Park Hotel, Autograph Collection, is part of the first phase of HALL Park’s $7 billion new masterplan that's transforming the development from a singular office focus into a dynamic, live-work-play community. Across from the hotel, a 19-story luxury apartment tower, The Monarch, is slated to open in Q4.
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