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Creative
[Rendering: Flite Golf]
Dallas’ Flite Golf and Century Golf Pair Up As a Driving Range and Entertainment Twosome
by David Seeley | Aug 13, 2021
Get your slice ready. Dallas companies Flite Golf and Century Golf have teamed up to bring gamification tech to golf ranges and golf entertainment venues—with help from Senior Advisor Ken May, former CEO of Topgolf, Drive Shack, and FedEx Office.
by Bella Pinera |
Aug 12, 2021
Step into the past at Sweet Tooth's newest exhibit at Watters Creek, Rewind: A New Immersive Art Experience. Expect everything from a vintage video store full of VHS tapes to the newly created Rainbow Cave.
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by David Seeley |
Aug 11, 2021
The brave semi-frozen beverage was launched by Irving-based 7-Eleven from one of its stores in Saginaw, Michigan, to honor that state's record Slurpee consumption. The innovative marketing stunt also demonstrated the last-mile benefits of 7-Eleven Delivery.
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by David Seeley |
Aug 3, 2021
Movement The Hill opens in October with bouldering walls, yoga, weights, and fitness classes at Walnut Hill and I-75. Wanna climb higher? A second Movement gym opens in the Design District next spring—with 50-foot-high walls. (Gulp.)
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Topgolf Entertainment Group's new Chief Operating Officer of U.S. Venues, Genifer Gray, Chief Marketing Officer Geoff Cottrill, and Chief People Officer Kristi Maynor. [Photos: Topgolf Entertainment Group]
Topgolf Names New COO of U.S. Venues, New CMO, and New Chief People Officer
by David Seeley | Aug 2, 2021
The leadership moves are part of Topgolf's drive toward continued expansion. They follow Friday's news that former Topgolf COO Craig Kessler had been named CEO of Dallas' Buff City Soap.
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by David Seeley |
Jul 30, 2021
Kessler helped Topgolf triple in size to nearly $1 billion in revenue, growing its venues from 25 to 70. Now he's bringing his track record of experiential innovation and franchise-building to the world of plant-based personal care.
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by Sandra Engelland |
Jul 29, 2021
PeopleFun Founder and CEO Tony Goodman says his company has experienced explosive growth with mobile games like Wordscapes.
In 2020, PeopleFun nearly doubled its staff over seven months, and that growth has only continued in 2021, says Goodman—who wants to make Dallas a destination for the gaming industry.
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by David Seeley |
Jul 27, 2021
Pizza Hut has innovated pizza, so why not innovate consumer fashion too? Now you can wear the pepperoni-slice necklace of your dreams ($19.99), impress friends poolside in Pizza Hut slides ($24.99), get full-on crusty with a Pizza Hut tracksuit ($99.99), and more.
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Frito-Lay CMO Rachel Ferdinando and GS&P's Margaret Johnson [Photo: Frito-Lay]
Frito-Lay CMO Tells Brands to “Innovate or Die” With 10 Tips for Making Innovation Your Secret Weapon
by David Seeley | Jul 15, 2021
Frito-Lay CMO Rachel Ferdinando and GS&P's Margaret Johnson presented their session at the Cannes Lions festival weeks ago, but their advice is timeless. Whatever your company does—especially if it's consumer-facing—these 10 tips could give you an edge. No orange Cheetos fingers required.
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by David Seeley |
Jul 14, 2021
With more than 165 locations in the U.S. and international franchises, Snapology expands Urban Air's offerings to include play-based STEM and STEAM learning. That should add even more momentum to Urban Air, ranked the #2 "Smartest-Growing Brand" in America by the Franchise Times.
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by David Seeley |
Jul 12, 2021
At a time when Venture X is planning to rapidly expand its footprint, the coworking company has teamed up with local workspace innovator Vari to furnish all of its new properties.
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by David Seeley |
Jul 12, 2021
McIlroy and his investment partnership will invest at least $10 million in the high-tech mini-golf concept, in exchange for 10 percent ownership in the equity of each Puttery venue planned to open through 2023—including one in the Dallas area later this summer.
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ICYMI 2021: The Q2 Archive
by Dallas Innovates | Staff Report | Jun 30, 2021
You’ve found Dallas Innovates’ archive of news briefs from April to June 2021.
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by David Seeley |
Jun 29, 2021
Founded in 2014, The Citizenry is a direct-to-consumer, socially conscious home décor brand. Sourcing soft goods from artisans around the world, it's supported over 3,000 artisan jobs since 2019 and pays its partners more than twice the Fair Trade Standard.
Now, with a flagship store in New York's Soho and more stores on the way, The Citizenry is growing into a whole-home, omni-channel brand.
Now, with a flagship store in New York's Soho and more stores on the way, The Citizenry is growing into a whole-home, omni-channel brand.
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by Bella Pinera |
Jun 28, 2021
As part of Doritos' new SOLID BLACK initiative, seven Changemakers will each receive $50,000 and the chance to share their stories on all of the brand's public channels, which includes limited-edition chip bags. Doritos is also committing $100,000 to nonprofit civil rights organization National Urban League.
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by David Seeley |
Jun 28, 2021
When Dallas-area businesses want to build their brands—or find investors—celebrities are the go-to move. From pop culture stars to sports legends with deep pockets, here's a roundup of recent deals and endorsements.
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