Dallas-based Smoothie King, the original U.S. smoothie franchise, just came up with something to tempt a whole new customer segment of slimming-down GLP-1 customers nationwide.
The company, which operates nearly 1,200 locations, has launched a GLP-1 Support Menu for guests using GLP-1 agonists like Ozempic and Mounjaro “to help them achieve their weight loss or weight management goals.”
Smoothie King says the launch positions it as “the first national QSR brand to introduce a menu specifically created to assist the millions of Americans currently taking prescription GLP-1 medications.”
Features high-protein smoothies with no added sugar
This new dedicated menu will be available online, within the Smoothie King mobile app, and in all Smoothie King locations across the U.S., the company said. Designed for people who are incorporating GLP-1 medications into their routines, the menu features high protein smoothies with 20 grams of protein or more. The smoothies are said to be “rich in fiber” and have 0g of added sugar—”key nutritional factors that can help individuals maintain balanced energy levels and achieve their health goals, according to registered dietitians,” the company said.
Smoothie King said it developed the menu in partnership with Molly Kimball, a registered dietitian with Ochsner Health, a leading nonprofit healthcare provider in the Gulf South. The menu “also prioritizes nutrient dense smoothies to help with hydration and better support individuals experiencing side effects often associated with GLP-1 medications,” the company said.
“When developing this menu, it was important to offer blends with a thoughtful balance of nutrient-dense, high-protein, fiber-rich foods to support satiety and muscle mass,” Kimball said in a statement. “We were also mindful of sugar—each smoothie on the menu contains zero grams of added sugar. From a new Gladiator GLP-1 with 45 grams of protein to the Power Meal Slim GLP-1 with 7 grams of fiber, the featured smoothies incorporate essential ingredients to support the effectiveness of GLP-1 and promote overall metabolic health for all individuals, whether they’re taking GLP-1 medications or just looking for a hydrating, protein-rich smoothie option.”
Smoothie King CEO Wan Kim said that for over 50 years, “Smoothie King has blended delicious, nutritious smoothies, and we’re thrilled to launch this menu as part of our continued commitment to supporting our guests on their personal health and wellness journeys.”
“We know that every individual’s path is different, and with the rising use of GLP-1 medications across the country and our customer base, we want to ensure that Smoothie King provides the nutritional resources to match,” Kim added in a statement. “Our smoothies are more than just a delicious treat—they’re a power packed meal on-the-go to help our guests stay on track with their goals.”
For a look at the menu and the ingredients, you can go here.
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