“Partnerships mean everything in the sports business world.”
EVP and GM
Texas Motor Speedway
.…on establishing new partnerships with Texas-based companies as the 2023 season races ahead.
Cars that race around Texas Motor Speedway aren’t simply red, blue, or yellow. They’re festooned with sponsor logos and partnerships that help make the teams roll.
And the same goes for the Speedway itself. This week it announced the renewal of multiple commercial partnerships as well as two new partnerships with Texas-based companies.
Speedy Cash, WinStar World Casino and Resort, CoServ, Zimmerer Kubota and The Dallas Morning News will remain in their current roles with TMS throughout their multi-year partnerships. Yesway’s Allsup’s Convenience Stores and Niece Equipment have both entered into multi-year agreements to be official partners of Texas Motor Speedway.
“We look forward to winning with these partners in developing an exciting, successful, and memorable year of racing and events at Texas Motor Speedway,” Faber said in a statement.
Texas Motor Speedway’s 2023 events lineup features everything from the April 1-2 NTT INDYCAR SERIES/NASCAR CRAFTSMAN Truck Series doubleheader to the Sept. 23-24 NASCAR Playoffs weekend, car shows and competitions, the Ducks Unlimited Expo, and more.
For more of who said what about all things North Texas, check out Every Last Word.
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