The Last Word: BCG’s Liz Sparkman on How AI is Transforming Tasks—and People Can Adapt

“I think generative AI is only at the beginning.”

Liz Sparkman
Principal
Boston Consulting Group
.…on generative AI’s growing impact on business and human resources.

Sparkman spoke last month at the Dallas Regional Chamber’s final Talent Attraction Talk of the year, focusing on the growing impact of technology—especially AI—on business and human resources.

“I would predict that generative AI will have a greater impact in the long term when we think within human resources,” Sparkman said. “Specifically, after analyzing all of the different tasks that is performed within HR, there could be a 20% to 30% productivity improvement.”

Many are worried about AI’s impact on people’s jobs. But Sparkman believes the true transformation will be in job tasks rather than widespread job losses.

“We’re seeing dramatic changes and shifts of the actual tasks people are doing. I like to think about it in terms of tasks as opposed to jobs,” she said. “There will be changes in jobs and what is composed within a job, but a lot of the actual changes will be, ‘what tasks are you doing differently today versus tomorrow?’”

While Sparkman believes roughly 10% of jobs will be massively disrupted by AI and possibly even replaced, 60% of tasks “will be augmented or supported.”

All that change could require a new role at the top, she suggests.

“I think we will see roles emerge, like a Chief AI Ethics Officer,” Sparkman said. “I think the ability to learn will be even more important now because if we imagine that 10% of my tasks or 50% of the tasks that I do in a job today are going to be different tomorrow, I need to be able to adapt to that.”

You can read more about Sparkman’s talk with DRC VP of Innovation Ben Bhatti by reading the DRC’s post here.

For more of who said what about all things North Texas, check out Every Last Word.

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