The Last Word: BCG’s Liz Sparkman on How AI is Transforming Tasks—and People Can Adapt

“I think generative AI is only at the beginning.”

Liz Sparkman
Boston Consulting Group
.…on generative AI’s growing impact on business and human resources.

Sparkman spoke last month at the Dallas Regional Chamber’s final Talent Attraction Talk of the year, focusing on the growing impact of technology—especially AI—on business and human resources.

“I would predict that generative AI will have a greater impact in the long term when we think within human resources,” Sparkman said. “Specifically, after analyzing all of the different tasks that is performed within HR, there could be a 20% to 30% productivity improvement.”

Many are worried about AI’s impact on people’s jobs. But Sparkman believes the true transformation will be in job tasks rather than widespread job losses.

“We’re seeing dramatic changes and shifts of the actual tasks people are doing. I like to think about it in terms of tasks as opposed to jobs,” she said. “There will be changes in jobs and what is composed within a job, but a lot of the actual changes will be, ‘what tasks are you doing differently today versus tomorrow?’”

While Sparkman believes roughly 10% of jobs will be massively disrupted by AI and possibly even replaced, 60% of tasks “will be augmented or supported.”

All that change could require a new role at the top, she suggests.

“I think we will see roles emerge, like a Chief AI Ethics Officer,” Sparkman said. “I think the ability to learn will be even more important now because if we imagine that 10% of my tasks or 50% of the tasks that I do in a job today are going to be different tomorrow, I need to be able to adapt to that.”

You can read more about Sparkman’s talk with DRC VP of Innovation Ben Bhatti by reading the DRC’s post here.

For more of who said what about all things North Texas, check out Every Last Word.

Get on the list.
Dallas Innovates, every day.

Sign up to keep your eye on what’s new and next in Dallas-Fort Worth, every day.

One quick signup, and you’re done.

R E A D   N E X T

  • AI Master's Degree UNT

    Innovators across North Texas and entrepreneurs all over the U.S. are racing to launch (and patent) the latest breakthrough AI. That can lead to IP policy issues as emerging tech hits the market. On February 8, the U.S. Patent and Trademark Office will a public meeting to discuss how to promote innovation in AI and Machine Learning tech, to be held virtually and in person at the Arts District Mansion in Dallas. "The takeaways will shape future work on AI and ET policy," says USPTO Director Kathi Vidal.

  • What can artificial intelligence actually do for your business? The AI Dossier from Deloitte highlights dozens of business-ready use cases for AI across six major industries. Explore some of the most compelling examples here.

  • The request was made in an open letter signed by major players including Elon Musk, co-founder of OpenAI, the lab that created ChatGPT and GPT-4; Emad Mostaque, founder of the London-based Stability AI; and Apple co-founder Steve Wozniak. More than 1,000 artificial intelligence experts, researchers, and backers signed the letter, including academics from UT Dallas.

  • Oscar, the AI-powered robotic trash can at AT&T's downtown Dallas HQ, can spot a recyclable in nothing flat. Developed by Vancouver, Canada-based Intuitive AI, the robot checks out any trash item you hold up to it and tells you whether it goes in its recycling, compost, or landfill bins.

  • In a new podcast hosted by Dave Copps of Dallas-based Worlds, the FedEx executive vice president talks change management, AI’s role in infrastructure, and the importance of a people-first culture.