The Pink Sauce creator Chef Pii [Source image: Dave's Gourmet]
Dave's Gourmet is known for its super hot Dave's Insanity Sauce, created by Founder Dave Hirshkop (AKA the “Brigadier of Burn”). Now, after getting a strategic investment from Gourmerica Inc. in 2021—along with a new president, David Neuman—Dave's is in the pink. Literally.
The company waded knee-deep into one of the biggest TikTok memes of the summer—'Pink Sauce,' a much-parodied creation from Miami influencer Chef Pii—by partnering to give it an official international CPG launch.