esports

Pizza Hut Lands the First-Ever Virtual Esports Stadium Rights Deal

by | Jul 30, 2019
Plano-headquartered Pizza Hut is this year serving as an official sponsor of EA and the NFL's Madden NFL 20 Championship Series. As part of the deal, the virtual in-game stadium experience will be referred to as “Pizza Hut Stadium.”
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Dallas Youth Sports Tech Startup Moves Into Esports, Partners With HBCU Go
by | Jul 16, 2019
AMPlifi Sports Group levels the playing field for amateur athletes through a cross-platform mobile app and convergence platform. Now, the startup has signed a deal with HBCU Go to extend its platform into the esports ecosystem with a strong focus on mental performance, social gaming, and lifestyle.
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UIL esports
Esports Meets Education: UIL Considers Proposal to Sanction Competitive Gaming in Texas High Schools
by | Jul 12, 2019
Everything is bigger in Texas—including esports. We asked DFW esports experts to weigh in on how a possible UIL sanction might change the future of the industry in North Texas and beyond.
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STEM Meets Sports: Texans Can Academy Hosts Beyond The Ball
by | Jun 28, 2019
Dallas - Oak Cliff's Texans Can Academy hosted the IT Immersion experience last week, giving students the chance to learn about the multitude of careers in the sports world that exist off the field.
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DreamHack Hosts Its Largest U.S. Event Yet in Dallas

by | May 31, 2019
DreamHack Dallas is more than just an esports event. The nonstop three-day festival also features a hackathon, film screenings, and concerts from EDM and metal bands.
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Jack in the Box Mascot Pops Up in Dallas Fuel Animated Web Series
by | May 23, 2019
From a Fyre Festival parody to an Omnic Crisis re-creation, each episode features specific themes related to the Dallas Fuel esports team, gaming, and pop culture.
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Virtual Tour: Step Inside Complexity Gaming’s New Headquarters at The Star
by | May 22, 2019
The first-of-its-kind, 11,000-square-foot GameStop Performance Center is officially open in Frisco. From the Innovation Lab to the Miller Lite Player Lounge, take a look around the esports facility that's situated steps away from the Dallas Cowboys World Headquarters.
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Strategic Partnerships Roll Out in Advance of Complexity Gaming’s New Esports HQ: The GameStop Performance Center
by | May 17, 2019
Dallas' Complexity Gaming has a new headquarters at The Star in Frisco. Leading up to the grand opening next week, Complexity has announced a string of partnerships—with GameStop, Mamba Sports Academy, HyperX, and MillerCoors—and a brand overhaul to better align with the Dallas Cowboys.
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Esports North Texas Emerging Technologies Summit Dallas Startup Week

‘Dallas Has Been Made for Esports’: How Startups Can Grab a Spot in the Gaming Industry

by | Apr 15, 2019
North Texas startups have the opportunity to take place in an emerging industry, experts say. Here’s what founders need to know about finding funding and the future of esports.
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Esports Organizations in North Texas Play Big
by | Mar 6, 2019
Similar to oil and gas, Mark Cuban says esports has the potential to fuel the region. We rounded up the major drivers of the billion-dollar industry, from teams and developers to educators and startups to corporations and event venues.
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Allen Event Center. [Image capture: Google Street View, July 2017. Composite: Christopher Augustine]
Overwatch League Match Gaming Festival Descends on Dallas
by | Jan 22, 2019
Allen was been selected to be the second city ever to host a regular season match for the international Overwatch League. Tickets to watch the festival at the Allen Event Center are on sale now.
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Entrepreneur of the Year
Enterprise: A Dozen Top Stories from 2018
by | Jan 12, 2019
In an annual tradition, we look back on Dallas Innovates’ most-read stories in each of our buckets of innovation: Startup, Invention, Education, Social, Creative, and Enterprise. Here’s a roundup of the “Top 12” in Enterprise for 2018.
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Year In Review: Our Top 10 Most‑Read Stories of 2018

by | Dec 21, 2018
Take a look back on the stories that grabbed our readers' attention this year.
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Take a (Photo) Tour of The World’s Largest Digital Festival Coming to Dallas, DreamHack
by | Oct 26, 2018
From Sweden to France to Atlanta, DreamHack has held events across the world. Travel around the globe with DreamHack to get a look at what to expect for Dallas in 2019.
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First Look: The ‘World’s Largest Digital Festival’ DreamHack is Coming to Dallas in 2019
by | Oct 26, 2018
From esports to cosplay to LAN, DreamHack has anything you can imagine for the digital generation. The 2019 festival and arena experience is expected to be the largest U.S. footprint yet — and, it's going to be in Dallas.
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Sneak a Peek at Esports Stadium Arlington to Open in November
by | Oct 25, 2018
On the grand opening weekend, the $10 million, 100,000-square-foot esports stadium will host the world’s best Counter-Strike teams in the Esports Championship Series Finals.
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