Cynthia Sadler can remember the moment like it was yesterday. She was in a tailored black sweater dress that she’d been wearing all day at her job as a banker.
As she was leaving the office to go to an event she thought, “It would be so cool if I could just pop on a set of beautiful, European crisp white French cuffs to finish this outfit and take it to another level.”
She thought it would be something she could easily find. As she searched for a removable French cuff on Amazon, Google, in boutiques, and even specialty stores she realized nobody was making them.
So, she decided to. In January 2017, she founded Signature Cuffs and hasn’t looked back since.
“They are a removable French cuff, high-end accessory item,” Sadler said. “They are designed to enhance a woman’s existing wardrobe if you want to give your sweater a pop or just elevate your look to have a fresh, clean finish.”
“It’s very gratifying to me and I’m passionate about it because I believe we can take it to a level that will generate serious revenues.” Cynthia Sadler
The Fort Worth fashion startup now has six different categories of cuffs to choose from ranging from corporate to Christmas. There’s even a collegiate line, which currently includes Texas Christian University-themed cuffs.
Signature Cuffs is something Sadler is passionate about because it not only helps elevate women’s wardrobes, but it’s also an opportunity to give back to the community.
From the economic impact, the production of the cuffs is having locally to giving adults with disabilities the chance to work and help package the product through the Fort Worth nonprofit Expanco, Sadler is focused on maximizing the impact Signature Cuffs can have on the community.
“I see how much investment we’re making in our community and how much I’m able to help each of these individuals have jobs locally and put money back into our local economy,” Sadler said. “It’s very gratifying to me and I’m passionate about it because I believe we can take it to a level that will generate serious revenues.”
Rachel Linch contributed to this report.