Inbenta Appoints Tech Industry Veteran as Chief Technology Officer

Inbenta—a global company whose platform automates customer interactions with intelligent, conversational AI—announced its new headquarters at One Bethany West in Allen earlier this year after relocating from California to North Texas. Industry veteran Merlin Bise will oversee Inbenta's infrastructure and lead the development of new products to further expand the company's conversational AI platform with GenAI capabilities.

Dallas-based conversational AI platform Inbenta has appointed Merlin Bise as chief technology officer, effective Jan. 1, the company announced.

Inbenta’s platform is designed to optimize customer experience.

“We’re constantly looking to stay at the forefront of how businesses solve complex customer experience challenges,” CEO Melissa Solis said in a statement. “The addition of Merlin as chief technology officer will be a crucial component in transforming both our product roadmap and technology stack, which will further advance our suite of conversational AI products with new solutions.”

Inbenta said that Bise will oversee its IT infrastructure and lead the development of new products to further expand the company’s conversational AI platform with GenAI capabilities.

Bise joins Inbenta from GIACT Systems (an LSEG business), which he co-founded with Solis, serving as group director, head of technology, digital identity, & fraud.

During his tenure there, Bise drove new product development and implemented technology across some of the largest global enterprises, including Equifax, Walmart, Costco, PayPal, Intuit, AIG, Quicken, PNC Bank, American Red Cross, and federal and state entities.

To his new job, Bise brings more than 20 years of experience in technology leadership, with expertise in combating fraud through innovative solutions and designing a sophisticated OCR platform.

“We’ve seen AI completely revolutionize the future of customer experience by intelligently automating internal operations, from answering customer inquiries to providing 24/7 support and engagement,” Bise said in a statement. “Inbenta has been able to leverage conversational AI to provide a suite of solutions to digitally transform businesses and achieve significant results. I’m excited to work with the team to push the boundaries of what conversational AI can do for the CX industry and to build upon the success they’ve achieved so far.”

Founded in 2005, Inbenta’s platform combines the use of Natural Language Processing, Neuro-Symbolic AI, and digital demonstrations to offer five digital-support communication modules — Chatbot, Knowledge, Search, Messenger, and Horizn Digital Demos — delivering a complete and configurable solution for any enterprise.

The company has regional offices in the U.S., Canada, Europe, Brazil, and Japan. It has more than 1,000 global brands using its solutions across a range of industries, including financial services, travel, e-commerce, healthcare, insurance, telecom, and utilities.

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