Harwood Hospitality Group Raises the Bar with Tequila Social: A Spicy Blend of West Texas Vibes and Innovative Cuisine

Hot on the heels of the recent opening of its European-inspired market, Fig & Favor, Harwood Hospitality Group continues to push the boundaries of innovative dining experiences with its 13th concept, Tequila Social.

Harwood Hospitality Group continues to innovate conceptual experiences, dishing out its 13th concept, Tequila Social, hot on the heels of its recently opened European-inspired market, Fig & Favor.

The West Texas-inspired social dining concept is set to debut in Spring 2023 near the Katy Trail in Dallas’ Harwood District. Tequila Social aims to spice up the local restaurant scene with a West Texas-inspired ambiance and a unique blend of offerings, according to a recent news release.

Offering the ‘laidback charm of West Texas towns’

Tequila Social, a creative concoction of Harwood Hospitality Group’s culinary and development team, brings together the talents of VP of Culinary Taylor Kearney, VP of Development Stephan Schneider, and VP of Hospitality Warren Richards. The trio has cooked up a concept that captures the essence of Big Bend’s natural beauty and the laidback charm of West Texas towns.

Chef Kearney designed a well-balanced menu that blends classic Tex-Mex flavors with contemporary culinary touches, as the news release details. Patrons can expect traditional dishes like charred skirt steak fajitas and Baja fish tacos and imaginative options such as buffalo chicken flautas and a bone-in burrito. The extensive beverage program will focus on agave-based drinks, including a variety of margaritas and frozen cocktails, as well as a selection of beers.

Sip, savor, and socialize

Kearney says Tequila Social will have an “energetic environment, perfect for socializing with friends after work, a day out with the whole family, a lively weekend brunch, or a fun date night.” Its beverage program will showcase agave with a variety of margaritas and frozen cocktails, along with “easy-drinking beers.”

Tequila Social will be located on the ground floor of the 3100 McKinnon building, offering seating for 355 guests between its indoor and outdoor areas. The venue will feature a spacious dog-friendly patio, 10-plus 60-inch TVs, fire pits, social games, and occasional live entertainment. With a design incorporating natural tones and Mexican-inspired furnishings, Tequila Social aims to bring “a touch of rustic elegance” to the Dallas dining scene.

Cheers to new experiences

Set to open for lunch, dinner, and weekend brunch, its latest dining concept represents Harwood Hospitality Group’s ongoing commitment to expanding its footprint in the Dallas living landscape with unique, modern experiences. The recent opening of Fig & Favor is another example. The European-inspired market adds a new dimension to the bustling Harwood District, with its ‘Walk to Life’ neighborhood featuring over 100 dining, art, shopping, and entertainment venues within a 10-minute stroll, according to HHG.

Adding a visual feast to the mix at Tequila Social, HHG says its West Texas-inspired design showcases natural tones and furnishings inspired by Mexican tradition. The shaded patio offers an intimate setting with a bark trellis and rope detailing, creating a rustic yet upscale feel. Upon arrival, guests will be greeted by a striking mural, courtesy of the Dallas-based design studio Pickle Schmitt Co.

Harwood International’s 22-story boutique hotel in the district, Hȏtel Swexan, is currently under development. Harwood Hospitality Group will operate it.

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