Farmer Brothers Brews
Beautiful New HQ in Northlake

INNOVATIVE SPACES | The building in the Denton County town creates a coffee house feel in a modern headquarters, production, and distribution facility.

Farmer Brothers

Dallas Innovates Innovative Spaces SeriesAt Farmer Brothers’ new headquarters facility in Northlake, it’s all about producing coffee, selling coffee, shipping coffee, and for employees, a place to kick back and enjoy a great cup of coffee while they work.

Farmer Brothers is the most recent company to move its headquarters to North Texas from Torrance, California, where it operated from for more than 100 years. A former neighbor in Torrance, Toyota Motor North America, is moving its operations to a highly-publicized new headquarters campus in Plano.


The coffee company’s search for a new home literally stretched from Houston to Oklahoma, but there was something about the Northlake site across Interstate 35W from Texas Motor Speedway that met all the criteria.

Dallas Innovates goes behind the scenes to take a look at businesses in North Texas that are driving creativity through innovative spaces in this ongoing series.

“It really checked every box,” President and CEO Michael Keown told me.

The coffee company moved into the 538,000-square-foot Denton County facility about a month ago, after operating out of temporary quarters in the Alliance area of North Fort Worth during the past year.

Farmer Brothers was founded in 1912, and Keown and his team wanted to build a facility that enhanced their ability to import roughly 24 million pounds of coffee beans a year mostly from Central and South America, roast them, and turn them into the various blends that the company sells to restaurants, casinos, hotels, and other institutional customers. Besides coffee, Farmer Brothers sells teas and other items to the foodservice industry.

A lot of things about the Farmer Brothers building are big — the 125,000-square-foot roasting plant and the 258,000-square-foot distribution center — but there’s also a coffee house feel in the employee areas through the use of a lot of wood, open seating, and the Public Domain employee coffee shop. Recycled products were used in many of the light fixtures and the entire facility is based on sustainability.

“It really checked every box.”
Michael Keown on how well the Northlake site fit the company’s needs

The company encourages its employees to visit the Public Domain for a cup of coffee while they work. The space features hot- and cold-brew coffees that can be made via multiple types of machines and coffee makers.

Although parts of it are still being finished, the administrative portion of the building is in the process of earning LEED Silver designation.

Sit back, get a cup of coffee, and take a photo tour of the new Farmer Brothers headquarters.

Farmer Brothers

Farmer Brothers President and CEO Michael Keown proudly shows off the company’s new headquarters in Northlake. [Photo by Lance Murray]

Farmer Brothers

Farmer Brothers new headquarters building sits on Interstate 35W in Northlake, directly across from the Texas Motor Speedway. [Photo by Lance Murray]

Farmer Brothers

The roasting room is still under construction, but soon will be producing roasted coffee beans. The beans are fragile and the conveyance devices are sealed to prevent odors or aromas from contaminating the beans. [Photo by Lance Murray]

Gerard Bastiaanse, senior vice president of marketing at Farmer Brothers, shows off the Public Domain area where employees can go, brew a fresh cup of coffee, and either relax or do work. [Photo by Lance Murray]

Farmer Brothers

This table in the Public Domain is made from coffee tree wood. [Photo by Lance Murray]

Farmer Brothers

Beautiful coffee pots, carafes, and freshly roasted coffee beans are used in the Public Domain area. [Photo by Lance Murray]

Farmer Brothers

Daniel Cifuentes, left, producer relations coordinator, and Molly Laverty, director of sustainability, talk business over coffee near their cubicles. They are sitting under light fixtures made from recycled cardboard. Employees were allowed to give ideas about how the cubicles would be built and utilized during planning for the new headquarters. Cifuentes moved from Colombia about nine months ago to begin working at the headquarters. [Photo by Lance Murray]

Farmer Brothers

Roastmaster Christian Lee Rotsko is responsible for setting and maintaining the parameters for the coffees. Here, he’s sampling coffee brewed from incoming beans in the area known as the Pilot Plant. [Photo by Lance Murray]

Farmer Brothers

A modern coffee roaster, left, sits next to a roaster from the early 1900s in the Pilot Plant area of the Farmer Brothers headquarters. [Photo by Lance Murray]

Farmer Brothers

The Farmer Brothers headquarters building makes use of natural lighting from large windows, such as here in the front lobby waiting area. [Photo by Lance Murray]

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