Industry veteran Rick Karlton has joined Dallas-based growth advisory company SBI as senior vice president.
Karlton will lead SBI’s newly unveiled SBI Pro, a proprietary subscription-based advisory offering backed with an extensive platform comprised of best practice research, playbooks, tools, data, and benchmarks. The offering provides clients with ongoing support to tackle their most difficult growth challenges.
“Rick’s extensive experience working with enterprise clients coupled with his time at Gartner makes him ideally suited to lead SBI Pro,” SBI Chief Executive Officer Mike Hoffman said in a statement. “Our clients thrive on data and access. Both of which Karlton has a track record of delivering. We are thrilled to have him join the team and look forward to working closely with him.”
During his career, Karlton has been responsible for revenue building and client value delivery within strategic and enterprise client bases, most recently at CB Insights.
Before that, Karlton led both the sales and customer service client delivery teams at Gartner, and before Gartner, at CEB. While there, Karlton led teams that co-developed, evangelized, and advised on groundbreaking research efforts including The Challenger Sale, The Challenger Customer, and The Effortless Experience.
“I was attracted to the pragmatic approach to driving client growth that I know SBI Pro can deliver. Furthermore, the opportunity to drive a new offering at an established organization was something I just couldn’t pass up,” Karlton said in a statement. “I am looking forward to joining the amazing group of experts, consultants, and researchers who have been delivering outsized client growth outcomes through data, insight, and critical tools.”
SBI offers strategy consulting, advisory services, and what it said is the world’s most comprehensive set of go-to-market benchmark data.
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