Industry veteran Kim Boerema has been appointed chief executive officer of Dallas-based Twin Hospitality Group, the parent company of Twin Peaks Restaurant, effective immediately.
“Kim brings deep expertise in franchising, corporate operations, and profitability enhancement, making him ideally positioned to lead Twin Peaks in its next stage of growth,” CFO Ken Kuick said in a statement. “With a pipeline of 100 lodges, Kim’s background and proven leadership will be instrumental as we look to scale the Twin Peaks brand and fuel long-term momentum.”
The company said that Boerema will draw on his more-than 30 years of industry experience, scaling and optimizing high-volume, full-service restaurant operations, to continue driving forward the rapid growth trajectory of the company.
Boerema most recently served as president and COO of Parry’s Pizzeria & Taphouse, where he helped to significantly scale the brand, taking it from a 10-unit concept to a roughly 30-unit concept in the last two and a half years.
Boerema also was CEO and president of Iron Hill Brewery and Restaurant, where he led brand transformation efforts in addition to serving as COO of California Pizza Kitchen, where he was key in creating a new cost-effective restaurant prototype along with rebuilding the operations and leadership teams.
He also was a regional vice president at Texas Roadhouse, where he oversaw 125 units in 22 states, driving growth and best-in-class retention for the respective locations.
“I’ e always had a passion for experiential dining, which aligns perfectly with the immersive sports lodge positioning of Twin Peaks,” Boerema said in a statement. “Over the years, Twin Peaks has emerged as an industry leader known for operational excellence and brand integrity, and I look forward to not only maintaining but also enhancing what makes the Twin Peaks brand such a coveted customer experience as we continue to expand across the globe.”
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