Plano-based Toyota Motor North America announced two executive changes to its marketing operations that take effect immediately.
Toyota said that Michael Tripp, current vice president of Vehicle Marketing and Communications, is being promoted to group vice president, Toyota division Marketing.
He replaces Lisa Materazzo who left the company in September.
Tripp will be responsible for all Toyota division advertising, merchandising, media, incentives, analytics and motorsports.
Tripp joined Toyota in 1995 and has held a variety of sales, operations, and marketing-related roles including vice president, Vehicle Marketing and Communications, and general manager Lexus Brand Communications & Experience for Lexus Europe.
He will report to David Christ, group vice president and general manager, Toyota Division, TMNA.
Joe Moses, general manager, Vehicle Marketing and Communications, has been promoted to vice president, Vehicle Marketing and Communications replacing Tripp, the company said.
He will be responsible for crafting Toyota’s marketing strategy and bringing it to life through creative asset development, brand and product training, and the Toyota Dealer Association (TDA).
Toyota directly employs more than 63,000 people in North America who have contributed to the design, engineering, and assembly of nearly 45 million cars and trucks at the company’s 13 manufacturing plants.
By 2025, Toyota said that its 14th plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles and that the company has more electrified vehicles on the road than any other automaker, currently offering 26 electrified options.
Get on the list.
Dallas Innovates, every day.
Sign up to keep your eye on what’s new and next in Dallas-Fort Worth, every day.
R E A D N E X T
-
Plano-based Toyota Connected North America employees and family members drove in Eco or EV mode for a week to see how much earth-saving difference it can make. Turns out, it made a lot—the equivalent of 748 trees sequestering carbon for 10 years, with a savings of 5,091 gallons of gasoline.
-
Don't miss your chance to get our biggest-ever Dallas Innovates magazine. Request a complimentary copy of the once-a-year limited edition now.
-
Bank of America has donated nearly $4 million to North Texas nonprofits this year, including local food banks and two 2022 Bank of America Neighborhood Builder® awardees.
-
Plano-based TCNA said it has promoted Christopher Yang as its new president and CEO, replacing Steve Basra, who left the company on June 30. Yang had been TCNA's EVP and chief operating officer. Other leadership moves include a new COO, chief liaison officer, and more.
-
The annual list from global nonprofit Points of Light showcases how leading U.S. companies are moving social impact, civic engagement, and community to the core of their businesses. Several that are either headquartered in North Texas or have strong presences here are among the honorees. See who made the list.
