The Last Word: Why the NYTimes Says ‘Dallas Is the New Dubai’ of Luxe Restaurants

“I have gotten calls from every single restaurant group in the country.”

Stephen Summers
Managing Director
Highland Park Village
.…speaking to the New York Times for its story, “F
or Diners With Deep Pockets, Dallas Is the New Dubai.”

If you want a seat in some of Dallas’ hottest new high-end restaurants, you’d better get in line. And according to the New York Times, that’s just what some of the top restaurant groups in the U.S. are doing as they put Dallas at the top of the list for their expansion plans.

On Wednesday, the Times published a story called “For Diners With Deep Pockets, Dallas Is the New Dubai.” Written by Dallas native Priya Krishna, it surveys the long list of luxe restaurant brands that have invaded Dallas in the past couple of years, including STK, RH, Komodo (above), La Neta Cocina y Lounge, and Nusr-Et, the steakhouse from Salt Bae. 

“Every group you can think of, from Los Angeles to New York City to international groups, seems to want to be in Dallas,” Highland Park Village’s Stephen Summers told the NYTimes.

It’s just part of a larger Dallas Retail Re-volution trend in a city that’s booming with eatertainment, next-gen retail, high-tech immersive entertainment, and more, as Dallas Innovates noted earlier this month.

The Times cited DFW’s pandemic-era growth (from April 2020 to July 2021, it gained around 122,000 new residents, the most of any metro area in the U.S.) as one factor in rising restaurant demand. And in 2022, the average Dallas household spent a bigger share of its income on restaurant dining than households in New York, Miami, or San Francisco, the Times wrote, citing U.S. Bureau of Labor Statistics.

“The Dallas-Fort Worth area has no beaches, mountains or world wonders, but it has about 15,000 places to eat,” the NYTimes noted.

“You have no idea the velocity of spending that happens in that market,” Julie Macklowe, founder of the Macklowe American Single Malt Whiskey, which lists for $350 to $400 per shot in Dallas restaurants, told the Times. “It is like the U.S.’s version of Dubai.”

For more of who said what about all things North Texas, check out Every Last Word.

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