SMU Cox School of Business

The Last Word: James Loomstein on ‘Why Digital Marketing Tactics Won’t Save Your Startup’

by | Jan 14, 2025
Digital marketing veteran James Loomstein shares why startups need to focus on core business problems, not quick-fix marketing tactics. Here are key insights from 10 years teaching at SMU Cox.
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Veteran Leader Named Managing Director of SMU’s Spears Institute for Entrepreneurial Leadership
by | Mar 13, 2024
Joshua Taylor will be responsible for leading the institute’s goals, programs, and operations, in alignment with the overall mission and vision of SMU Cox, co-founding directors Megha Tolia and Nirav Tolia, and benefactor Dr. William S. Spears.
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Bush Center President and CEO Named SMU Cox School’s Inaugural Distinguished Executive In Residence
by | Aug 25, 2023
SMU's Cox School of Business named financier and Bush Center leader Ken Hersh as its first Distinguished Executive-in-Residence. Students will have an invaluable opportunity to get first-hand career advice from someone with decades of experience at the highest levels of business.
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Coffee With Impact: La La Land Kind Cafe Opens Its First Drive-Thru in Richardson

by | Sep 15, 2022
La La Land Kind Cafe—the coffee shop chain that's been "normalizing kindness" since it opened its first cafe in 2017 on Lower Greenville in Dallas—will debut its first drive-thru location in Richardson Saturday. Offering internship programs for youths who've aged out of foster care, the brand has a goal of spreading both opportunity and joy. That's won nice rewards for its founder, former SMU Cox School of Business student François Reihani, who made the cover of Entrepreneur's "Young Millionaires" issue and landed on Forbes' 30 Under 30 Social Impact list.
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