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marketing
Lisa Johnston, Chief Marketing Officer of Auctane
Growth Advisory SBI Appoints Veteran Marketer to Its Board of Directors
by Lance Murray | Jun 16, 2023
CEO Mike Hoffman says new board member Lisa Johnston has a "profound understanding of the nuances involved" in SBI's current growth phase, which is crucial to advancing the firm's consulting services and newly updated subscription advisory offering, SBI Pro.
by Lance Murray |
May 12, 2023
Vidya Chadaga joins RKD Group as executive VP of Products, poised to reimagine fundraising strategies and create seamless donor experiences in the digital age.
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by Lance Murray |
Feb 21, 2023
Idea Grove has announced four promotions to its senior leadership team.
The unified PR and marketing agency for business-to-business technology companies, promoted Katie Long to president and Liz Cies to executive vice president....
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by Dallas Innovates | Staff Report |
Feb 17, 2023
“Mary Kay Ash always said, ‘Picture every person with an invisible sign around their neck that says Make Me Feel Important,’” said Adkins-Green. “This will be my mantra as I take on this exciting new role.”
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Brinker International Adds New Vice President of Marketing to Leadership Group
by Lance Murray | Jan 20, 2023
Jesse Johnson has joined Dallas-based restaurant company Brinker International Inc. as vice president of marketing, a newly created role at the company.
Johnson will develop and execute marketing strategies for Chili’s Grill & Bar and bring the brand to life across multiple touchpoints, including advertising, media, PR, and the guest experience, the company said....
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by Lance Murray |
Dec 16, 2022
Lori Read has joined Plano-based RKD Group, the leading fundraising and marketing solutions provider to nonprofits in North America, as senior vice president of strategic growth.
“Lori is a dynamic force in our industry,” CEO Tim Kersten said in a statement. “We’re excited to welcome her to RKD and anticipate our strong continued growth trajectory through her strategic leadership.”...
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by Lance Murray |
Nov 28, 2022
BGSF Inc., a Plano-based national provider of consulting, managed services, and workforce solutions, announced that Melissa Phillips has been appointed to the new strategic role of chief digital officer on the company’s executive leadership team....
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by Lance Murray |
Sep 13, 2022
Critical Start CEO and Founder Rob Davis says the cyber threat landscape continues to expand— and the need for breach prevention solutions has never been greater....
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[Image: Andrii Yalanskyi/istockphoto]
UT Dallas Researchers Study How Crowdfunding Campaigns Succeed (and Fail) With Social Media
by Kevin Cummings | Mar 31, 2022
UT Dallas marketing professor emeritus Brian Ratchford and his team explored the effects of social media on crowdfunding across nearly 440 GoFundMe campaigns. They found that social media is most helpful in the first 10 days of a campaign. “If a campaign doesn't do well at the outset, it is unlikely to succeed,” Ratchford said.
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by Alex Edwards |
Oct 22, 2020
The Frisco-based SaaS AI solutions provider helps retailers and consumer products companies improve supply chain, merchandising, pricing, and marketing. Its team now has executives from Accenture, Proctor & Gamble, Miller Coors, and more.
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by Sandra Engelland |
Sep 1, 2020
The new nationwide movement and advocacy program called Small Unites aims to help small business owners and entrepreneurs “thrive in the new normal” with a $50M collective investment from a diverse group of companies.
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by Riley Farrell |
Aug 31, 2020
In an age nicknamed the “retail apocalypse” by analysts, marketing experts spoke on digital pioneering amid economic crisis at DSW20.
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[Illustration: Courtesy RedPlum]
Impact Ventures: Meet Red Plum, a Platform That Makes Building WordPress Sites Easier
by Alex Edwards | Jul 28, 2020
Dallas-based Red Plum WP Builder makes the open-source content management system easy for designers and marketers so they can get back to making clients happy.
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by Alex Edwards |
Jun 9, 2020
The Frisco-based company's new back-office tool is designed to help tourism organizations increase efficiency while cutting costs. "Tourism isn't going away," the founder says, but the industry must evolve.
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by Lance Murray |
Feb 4, 2020
In this weekly roundup of North Texas leadership and executive announcements, you’ll also find news from STATinMED Research, Worksoft, RKD Group, Androvett Legal Media & Marketing, Golin, Capital Alliance Corp., BNY Mellon, Freese and Nichols, Trinity Bank, and Richland College.
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by Lance Murray |
Jan 28, 2020
In this weekly roundup of leadership and executive moves, you’ll also find news from PrimeLending, RealFoundations, Higginbotham, Ryan, Women’s Foodservice Forum, and more.
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