"This investment allows MAX to continue fulfilling its mission to automate and digitize artist sponsorships and create a new marketplace for the creator economy,” said CEO and founder Nathan Hanks. [File art; Illustration, Dallas Innovates]
Frisco-based MAX, a tech marketing company that powers brand and music partnerships, raised $6 million in 2017. A new round led by Interlock Partners will help fund the development of SET.Live. The new platform lets artists engage with fans at live shows while creating unique sponsorable assets for brands like Ford, McDonald's, and more.
“This investment allows MAX to continue fulfilling its mission to automate and digitize artist sponsorships and create a new marketplace for the creator economy,” says CEO and founder Nathan Hanks.