Daron Babcock

Dallas Nonprofit Bonton Farms Names Former Board Chairman as Its New President and CEO

by | Oct 23, 2025
Mark Jones has been serving as Bonton Farms' interim president since July. The entrepreneur and philanthropist previously served as chairman of the nonprofit's board for three years, and has been affiliated with Bonton for five years.
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Visit Dallas Unveils City’s ‘Maverick, Can‑Do’ New Destination Brand
by | Mar 28, 2024
Dallas has never had a "unified brand," Visit Dallas says. The newly announced one—A Maverick, Can-Do Spirit—replaces clichéd Texas stereotypes with a big dash of "diversity, dynamism, and swagger."
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Nonprofit Bonton Farms Names Thomson Reuters Exec Gabrielle Madison as Its First President
by | Sep 9, 2022
Madison has been director of community relations for Thomson Reuters since 2015, developing community engagement strategies and overseeing community outreach programs. Now she'll be laser-focused on one mission in particular: Bonton Farms, a nonprofit that's working to cultivate change in South Dallas by operating a farmers market, two fully functioning farms, and a café and coffee house. "Both [CEO Daron Babcock] and I believe that Bonton Farms can be the change the world needs, and it’s my greatest honor to partner with him to continue bringing that vision to life," Madison said.
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