MORE►
Chili’s
Brinker Executive Vice President and CMO George Felix [Photo: Brinker International Inc.]
Brinker International Promotes Exec to EVP/Chief Marketing Officer
by David Seeley | Mar 4, 2026
During his four years as SVP and CMO of Chili's, George Felix has helped return the brand to category leadership in both sales and traffic growth, Brinker said—resulting in Brinker International's market cap increasing from $1.3 billion at the start of his tenure to $6.25 billion as of March 2, 2026. He'll now try to bring some of that magic to Maggiano's Little Italy, too.
by David Seeley |
Aug 14, 2025
In June, Dallas Innovates wrote about how Chili's went viral on TikTok this year, snagging “over 200 million views" for videos about the chain's Triple Dipper menu offerings and stretched-out mozzarella sticks. Now Slate has taken a deeper dive into why the Dallas-based brand has become "the hottest restaurant chain in the country."
MORE►
by David Seeley |
Feb 5, 2025
Dallas-based Brinker International saw its stock (NYSE: EAT) jump 16% last Wednesday. One big reason: Its Chili's Grill & Bar casual dining chain posted a Q4 sales jump of 31% for restaurants open at least a year. That marked the brand's third straight quarter of double-digit sales growth—with a 20% boost in foot traffic, not higher prices, contributed to the Q4 leap.
MORE►
by Lance Murray |
Jan 10, 2023
Tony Collins Art makes custom lighting, art, and metal work for restaurants and skyscrapers, and is known for building the rotating structure for the 1934 ExxonMobil Pegasus at the Omni Dallas Hotel.
After spending years in Dallas' highly urban Cedars neighborhood, TCA is moving 34 miles southeast to Kaufman's former city hall, fire station, and senior center property. And just in the nick of time—what could become a key city attraction was slated to be a parking lot.
MORE►
A Flytrex delivery drone over Granbury, southwest of Fort Worth. [Photo: Flytrex]
Flytrex and Brinker Are About to Drop Wings by Drone Into DFW Back Yards
by David Seeley | Mar 29, 2022
Yariv Bash, co-founder of Israel's SpaceIL, was part of the team behind the 2019 Beresheet moon mission. Now, as co-founder and CEO of Flytrex, he's partnering with Dallas-based Brinker International on drone deliveries of chicken wings to Dallas-Fort Worth back yards and businesses.
The launch begins today in Granbury, 30 miles southwest of Fort Worth, with potential plans to expand to "a suburb east of Dallas" as Flytrex' footprint grows.
MORE►
by Nicholas Sakelaris |
Jun 18, 2018
The Chili’s Stadium app breaks new ground because it allows iOS and Android users to play each other seamlessly using their own phones.
MORE►
by Dan Koller |
Jan 8, 2016
The devices are now in wide use in Chili’s, Olive Garden, and Red Robin.
MORE►
