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Brad Nolan
Hyosung America has rebranded as Hyosung Innovue. [Image: Hyosung]
Hyosung Innovue: The ATM Maker Rebrands to Embrace a ‘Customer-Led Revolution’
by Lance Murray | Jan 31, 2023
The Irving-based maker of ATM technology based its new "Innovue" branding on the words "Innovation + VIsion"—expressing Hyosung's goal of creating exciting new solutions, services, and experiences.
"Nowhere in our new frame of reference will you find the words ATM, cash, retail, or banking," CMO Brad Nolan told Dallas Innovates. "We have opened the aperture and unshackled our employees to think big."
by Dallas Innovates | Staff Report |
Jul 21, 2022
Think ATMs are just for spitting out twenties? Check out the new machines from Irving-based Hyosung America. They offer everything from immersive touchscreens to modular "sidecars," enabling people to buy cryptocurrency; make cash payments; and use cash in/cash out features for gaming and more.
What about NFC readers, barcode scanners, and "ticket-in and ticket-out features"? Hyosung has those covered too.
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