Surround Sound: Where Music, Technology Unite at Techweek

Watch our video to find out more about the "full-sensory" experience you can expect at The Bomb Factory Nov. 2.

Surround Sound

Surround Sound will be the headline event Nov. 2 during Techweek Dallas, a weeklong technology festival that kicks off Monday at The Bomb Factory and runs through Nov. 6.

It’s the first year for Dallas to join Techweek’s lineup. The first event was held in 2011 in Chicago, and it has expanded to other major cities including New York, Los Angeles, Miami, and Toronto. The festival brings together tech visionaries, thought leaders, and entrepreneurs for speaker sessions, live music, an entrepreneur expo, networking, a startup competition, and other community events.    

Digital Dallas, a community of tech-minded professionals and organizations, will present Surround Sound as its 50th event since the group started in 2010. 

We recently caught up with Michael Pratt, founder of Digital Dallas, to find out more about Surround Sound and what attendees can expect. 

Surround Sound will be a music technology experience, unlike a typical concert where the band kills the lights and plays their set, Pratt said.

“We purposely try to showcase really neat stuff that’s happening in technology in Dallas that people don’t realize is happening here,” Pratt said. 

Side Project – DJ and Drummer will perform their  show called “FOCUS3D.”

The duo’s set combines their musical skills with 3D mapping technology. The 3D projection mapping brings inanimate objects to life with stunning visuals that move in harmony with the music, according to their website. They will play a variety of genres.

Ishi also will be performing at Surround Sound. JT Mudd and Brad Dale blend classic, soulful storytelling and organic instrumentation of traditional folk music with their electronic production, according to Ishi’s website.

Pratt told us to expect a full-sensory experience that you’ll be talking about for a long time to come.   

Everyone will get a smart LED wristband by BlinkFX. Pratt said the wristband will be programmed to make you part of the show. And Spacee will be there turning objects into interactive digital spaces.

Pratt tells us more about it in this video.  


Time: 7 to 11 p.m.
Date: Nov. 2
Place: The Bomb Factory, 2713 Canton St., Dallas
Tickets: Free with Techweek badge or $50 each, plus applicable fees. Get tickets here.

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