RoughRiders, UberEATS Partner on In-Seat Food Ordering

It's simple: Use the app to order and pay for your food while watching the game, and then pick it up at an exclusive express line.

Part of the fun of going to a baseball game is the food, and the Frisco RoughRiders and UberEATS have announced a partnership where fans can order concessions from their seats at Dr Pepper Ballpark by using the UberEATS app.

The team and the technology company say the partnership is a first in professional baseball for Uber and the service will run through the remainder of the 2017 season, Ballpark Digest reported. The team’s final home game of the season will be Sept. 4 against Midland.

“Partnering with UberEATS is another innovative undertaking for the RoughRiders franchise and our fans.”

 

Scott Burchett

“Partnering with UberEATS is another innovative undertaking for the RoughRiders franchise and our fans,” RoughRiders Chief Operating Officer Scott Burchett told Ballpark Digest.

The RoughRiders are the Class AA minor league affiliate of the Texas Rangers and compete in the Texas League.

UberEATS is a food-delivery service that utilizes existing Uber drivers to deliver food on demand throughout Dallas, Fort Worth, Arlington, Irving, Plano, Grapevine, Richardson, Frisco, Addison, and Garland.

“We are grateful to partner with the Frisco RoughRiders to help fans enjoy their time at Dr Pepper Ballpark even more,” UberEATS DFW General Manager Jordan Chapman told Ballpark Digest.

The arrangement with the RoughRiders is a test run for Uber, which said it could be rolled out nationally.

Here’s how it will work at the Dr Pepper Ballpark:

An UberEATS Express Line is opening at the Budweiser Bar inside the ballpark. Fans can order their food via the app from their seats, pay for the order, and then pick it up at the Express Line.

Under the partnership, UberEATS also becomes the exclusive sponsor of the RoughRiders’ live pregame “Riders Report” that is shown on an outfield video board.


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