Carrollton-based Mercury Communications Services is among four technology advisory firms that have merged to form Carrollton-headquartered Procure IT, a “game-changing” data-driven IT procurement and management company.

The announcement was made by Randy Jeter, Andrew Laughter, William Hiatt, and Dylan Bouterse, the executives behind the successful launch of RapidScale and its sale to Cox Business in 2018.

The new company plans to bring together data-focused partner firms with its own proprietary platforms and provide a new type of technology advisor that offers concrete data insights to customers about the vendors they’re sourcing.

Other 3 companies are based in California, Florida, and Maryland

The other three companies in the merger are Premiere Worldwide, a California-based agency; Krewe Advisory Group, a Florida-based team of enterprise technology advisors; and Maryland-based agency Premier Technology Advisors.

“We believe the market demands more than another—albeit bigger—technology consulting firm,” Jeter, Procure IT managing partner and former RapidScale CEO, said in a statement. “Procure IT’s mission is to become an IT procurement and management company powered by a data-driven platform for predictive IT purchasing, cost control, performance and risk management.”

The merger comes at a time when many partner firms, especially residual commission-based technology advisors, are getting offers from strategic buyers, according to the website Channel Futures.

Procure IT said it promises to combine people, processes, and software to create an industry-first platform for IT sourcing and spend, performance, and risk management.

About the 4 merging companies

Here’s background on the four merging companies:

Mercury Communication Services in Dallas is a cloud and on-premises communications solutions provider with more than 43 years of experience delivering technology to more than 2,000 companies. Mercury brings proven processes in design, implementation and support of thousands of projects nationally.

Mercury’s founder and president is Greg Osler, a supporting acquisition partner in the merger. “Owning a communications business for more than 43 years, I’ve had a front-row seat to the amazing evolution of technology,” Osler said in a statement. “Technology is the fastest-changing industry in the world. Keeping pace is a challenge for all businesses, but one that Procure IT understands and is tackling with the three-pronged approach of people, processes and systems to help our clients make better business technology decisions today and well into the future. Mercury’s customers are in great hands with Procure IT.”

Premiere Worldwide is an Irvine, California-based technology advisory company founded in 2004 by Rick Hand and acquired by Jeter in 2011.

Krewe Advisory Group is a Longwood, Florida-based team of enterprise technology advisors who help businesses navigate strategic initiatives and align technology with business outcomes.

Premier Technology Advisors is a Maryland-based executive technology consulting firm with an eight-year track record of delivering converged solutions, consulting and managed services to more than 400 businesses.

As Procure IT, these companies said they can leverage decades of expertise in technology sourcing, proven processes, and relationships with more than 350 IT suppliers to service more than 3,000 businesses nationwide.

Growing in 2023

Premier Technology CEO Jordan Solender, a former Dell and Apple employee, joins Jeter, Laughter, Hiatt, and Bourtese as a managing partner for Procure IT. The company said its executive leadership team has more than 90 years of combined experience leading technology companies through growth and exit.

With the merger, executives said they plan to pair a team of advisors and solutions architects with a software platform that educates and informs IT buyers.

Procure IT has 25 employees, and likely will reach 50 by the end of the year. The company said that employeef growth will come, in part, from acquisitions of other agents, VARs, and MSPs.

The company said it has raised funds through “high-net-worth investors” and debt capital.

Jeter said that the concept of IT and vendor management does not refer to traditional managed IT services. Rather, the suppliers will continue to provide that layer.

Jeter added that Procure IT’s CX platform will help IT decision makers with more informed purchases and leverage data about their technology after the purchase to use tactically with their C-suite.

The platform will include APIs from a variety of sources. For example, Jeter said the platform will connect with Bloomberg to provide financial information on publicly traded suppliers. For privately traded companies, Procure IT will leverage ZoomInfo, the company said.

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