Mary Kay, DEC Partner for Women’s Entrepreneurship Summit

The summit at the Fairmount Hotel in Dallas will bring together thought leaders and experts, and will focus on women business owners.


Mary Kay announced Tuesday it will host its inaugural Women’s Entrepreneurship Summit Jan. 27 at the Fairmont Hotel in Dallas.

“For 53 years Mary Kay has been empowering, mentoring and promoting women entrepreneurs. Our founder, Mary Kay Ash herself was one of the greatest business minds of all time and millions of women around the world have built successful businesses by following her proven leadership and sales techniques,” Mary Kay’s Chief Marketing Officer Sheryl Adkins-Green said in a media release. “No one person or company has more experience with women’s entrepreneurship than Mary Kay. We believe that the Women’s Entrepreneurship Summit will help inspire current and future female entrepreneurs.”

“We can think of no better partner than Dallas’ own Mary Kay to provide effective tools and resources for the next generation of women innovators.”

Mary Kay is partnering with The DEC (Dallas Entrepreneur Center) to bring together experts and thought leaders for the summit that will focus on women business owners. 

“We have seen a great increase in women entrepreneurs starting businesses in North Texas in recent years, and we believe programs like this Summit are invaluable in helping these companies grow,” co-founder and CEO of The Dallas Entrepreneur Center Trey Bowles said. “We can think of no better partner than Dallas’ own Mary Kay to provide effective tools and resources for the next generation of women innovators. We hope to bring some of the success-proven mindsets, processes, and practices to the women that attend this inaugural Mary Kay Women’s Summit.”

Businesses will get a chance to pitch their ideas in the first-ever “Pink Tank” for a chance to receive seed funding from The DEC. Judges will include Adkins-Green; Abe Minkara, director of business development for Mark Cuban Cos., and fashion designer and CEO Abi Ferrin. If you want to apply to pitch your business, visit this link

Gloria Mayfield Banks, internationally renowned motivational speaker and No. 1 U.S.-ranked Mary Kay Independent Elite Executive National Sales Director, will be the featured keynote speaker. There will be breakout sessions throughout the day, as well as opportunities for networking and mentorships. 

Sessions will include:

  • Why Women Make Great Entrepreneurs — featuring Amber Venz Box of RewardStyle and Valerie Freeman of Imprimis Group.
  • 10 Questions You Need To Answer Before You Become An Entrepreneur — featuring Shama Hyder of Marketing Zen and Yasmeen Tadia of Make Your Life Sweeter.
  • How To Build the Best Team For Success — featuring Sheryl Chamberlain of Cap Gemini, Kristi Libby of S.W.C./SoCu, and Jill Scigliano of The DEC.
  • Customer Development: How To Find And Grow Customers — featuring Melissa Youngblood of LCC Management Consulting.
  • Building Your Brand —  featuring Heather Capps of HCK2; Holly Mason of Mason Baronet; and Jessica Nunez of True Point.
  • Fundraising: How To Fund Your Business Julia Taylor Cheek of Everly; Louise Kee of Golden Seeds; Cynthia Nevels of Integrality, and Cristin Thomas of Goldman Sachs 10,000 Small Business.



Time: 7:30 a.m. to 5 p.m.
Date: Jan. 27 
Place: Fairmont Hotel, 1717 N. Akard in Dallas.
Registration fee:  $100 per person through Jan. 1, includes breakfast, breakout sessions, lunch, keynote speakers, mentorship opportunities, Pink Tank and post-event reception. Starting Jan. 2, the registration fee will be $125 per person and $150 at the door. 

For more information or to register, visit or [email protected].

Delivering what’s new and next in Dallas-Fort Worth innovation, every day. Get the Dallas Innovates e-newsletter.

R E A D   N E X T