Frisco's OpTic Gaming Acquires Dallas Streamer Tool Startup Botisimo

Frisco’s OpTic Gaming Acquires Dallas Streamer Tool Startup Botisimo

Frisco-based OpTic Gaming—which rebranded from Envy Gaming last month following its November merger with OpTic—has acquired Dallas streamer tool startup Botisimo.

Botisimo's tools reach more than 36 million unique viewers each month for 30,000+ streamers including Snoop Dogg, Monstercat, and Dude Perfect. OpTic believes it's "one of the most powerful tools a creator can use to engage with their audience," said OpTic CEO Adam Rymer, who joined the startup's board last year.

OpTic Gaming has been instrumental in helping Botisimo grow. Now OpTic is the Dallas-based streamer tool startup’s new owner.

Frisco-based OpTic, one of the world’s largest esports and entertainment organizations, has announced acquiring Botisimo, a multi-platform chatbot tool for streamers. The deal, whose terms weren’t disclosed, marks Botisimo’s exit less than two years after its launch.

“Investing in the tools, content, and new technologies that help creators and teams deliver a better experience to viewers on stream is core to our efforts to grow communities around gaming,” OpTic CEO Adam Rymer said in a statement.

Once a backer, now an owner

The move makes sense, given that OpTic has been using Botisimo’s technology for its content creators’ and players’ streams since it went by the name Envy Gaming prior to its merger with OpTic and its resulting rebranding.

While still going by the name Envy Gaming, the esports franchise joined Botisimo’s Series A funding round last year—a move that saw Rymer join Botisimo’s board and saw Botisimo begin work on rolling out esports industry-focused features.

Integrating with numerous platforms, including Twitch, YouTube, Facebook, and Discord, Botisimo’s technology allows users to manage multiple chats with livestream marketing, analytics, and audience engagement tools. With those abilities, Rymer said acquiring Botisimo will help OpTic’s efforts in “diversifying revenue opportunities and deepening [its] involvement in streaming.

“We look forward to supporting the product development and scalability of what we believe is one of the most powerful tools a creator can use to engage with their audience,” Rymer said.

‘A natural next step for Botisimo’

As part of the acquisition, Botisimo founder and CEO Oscar Armstrong will join OpTic as its new executive vice president of technology.

Botisimo launched in late 2020, raising $700,000 in initial seed funding from Dallas-based operating partner and advisory firm Mason Bridge. Since then, the company has amassed more than 30,000 streamers on its platform, including notable names like Snoop Dogg, Monstercat, and Dude Perfect. According to Botisimo, its tools engage with more than 36 million unique monthly viewers.

“Joining a future-forward and industry-leading group in OpTic—a team that knows gaming, audience development, and entertainment inside and out—is a natural next step for Botisimo,” Armstrong said in a statement. “We know that gaming and esports content make up a huge percentage of consumed livestreaming content and look forward to adding more and more of the industry’s biggest personalities and popular teams as users.”