Flix Brewhouse, which calls itself the world’s only first-run dine-in cinema brewpub, has signed a 15-year lease with Shops at Broad in Mansfield for a nine-screen luxury theater expected to open in the fall.
The nearly 40,000-square-foot facility was scheduled to open in 2020 until construction stopped because of the COVID-19 shutdown, and it remained suspended because the movie theater and shopping center industries were under stress from that shutdown.
“We are beyond thrilled to at last bring our unique brand of dining and entertainment to life in Mansfield,” Flix founder Allan Reagan said in a statement. “A long, strange trip it’s been indeed, but the delay has enabled us to invest in the latest cinema technology such as 100% laser projection, offer compelling entertainment choices beyond movies, and evolve our food and beverage offerings to best-in-class.”
‘The movies are back’
“Since current ownership took over this regional center south of Fort Worth at U.S. 287 and Broad St. three months ago, leasing activity has been through the roof,” Shops at Broad spokesperson Sam Kartalis said in a statement. “Flix Brewhouse is a world-class concept and operator and will be the linchpin for additional planned major entertainment concepts coming soon to Shops at Broad.”
Flix CEP Chance Robertson said the Mansfield location marks a milestone for the company.
“The movies are back in force in 2023 and our team is thrilled to bring our 10th dine-in cinema brewpub nationally and fifth in Texas to the Shops at Broad,” Robertson said in a statement. “Mansfield is a wonderful community and we’re excited to be a part of it.”
Second Flix location in North Texas
He said Mansfield is “the perfect complement” to the company’s existing DFW location near Frisco and Little Elm.
“We cannot wait to fire up the projectors, pour the first award-winning craft beer, and allow our guests to relax in luxury while enjoying a great film,” Robertson said.
The Mansfield Flix Brewhouse is the chain’s new prototype theater, the company said. It has nine auditoriums equipped with parabolic screens, state-of-the-industry digital audio and video, and Flix’s custom recliner seating and proprietary “Easy Glider 2” sliding, pivoting tabletops.
Flix said that moviegoers will enjoy unobtrusive, in-theater service from a complete cooked-to-order menu as well as a broad selection of soft drinks and full adult beverage service, including signature cocktails and a dozen Flix Brewhouse craft beers brewed on premises.
The Mansfield location will have its own brewmaster, and guests can enjoy the brewpub experience with or without a movie.
Founded in 2011 in Round Rock, Flix Brewhouse is the only first-run cinema brewery, the company said.
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