Dallas’ Avanci Lands Patent License Agreement With Jaguar Land Rover

Avanci's one-stop marketplace for wireless essential patents makes securing technology rights faster and easier. Its latest deal: Jaguar Land Rover—the UK's largest automotive manufacturer—which signed a patent license agreement with Avanci to receive licenses to 2G, 3G, and 4G essential patents.

Avanci wants to make sharing technology in the automotive industry easier.

With the Dallas-based company’s one-stop marketplace for wireless essential patents, the process of securing technology rights for products is designed to be fast, efficient, and convenient.

Its method has resulted in more than 25 million connected vehicles across the globe being licensed through Avanci.

Big-name licensees include Rolls-Royce, Bentley, Audi, Aston Martin, Lamborghini, Volvo, BMW, and Porsche. Numerous licensors include BlackBerry, Nokia, T-Mobile, Philips, Panasonic, Sony, Siemens, Hewlett Packard Enterprise, Ericsson.

Now Avanci has added another big company to its lineup: Jaguar Land Rover. The UK company signed a patent license agreement with Avanci to receive licenses to 2G, 3G, and 4G essential patents.

The deal with Jaguar Land Rover brings Avanci’s total number of auto brands licensed through its marketplace to 25. The British multinational auto company, which produces luxury and sport utility vehicles, will now have access to the 43 patent owners currently participating in the Avanci marketplace, along with those that join in the future.

“We’re very pleased to welcome Jaguar Land Rover, the UK’s largest automotive manufacturer with its two iconic British car brands, as an Avanci licensee,” Kasim Alfalahi, Avanci founder and CEO, said in a statement. “This agreement demonstrates our focus on streamlining the patent licensing process for the automotive market with efficient, predictable licensing solutions through our one-stop Avanci marketplace.”

Enabling the IoT era

The world of cellular standard essential patents is complex. Avanci aims to provide license rights to the vast majority via a single agreement.

The goal is to give automotive companies access to connectivity. That’s a vital service in the Internet of Things era. Avanci’s independent, solo solution was developed to provide success across the ecosystem and its technology licensing process. 

Avanci acts as a middleman, making connections between patent owners and manufacturers with a single conversation. Essential patent holders can share their product, while companies in need of wireless technology for connected devices get instant access.

The company says it aims to ensure customers receive a fair return on their R&D investment through its reasonable and predictable flat-rate pricing.

Avanci was founded in 2016 and is headquartered in Dallas. It was recognized last year as Technology Pioneer at the World Economic Forum.

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