Dallas-based Alto, the app-based luxury rideshare company, has hit the 1 million mark in its number of rides across the U.S., according to CEO Will Coleman.
As the tech boom began declining earlier this year, Coleman says his startup took “adaptive and agile” steps, “making cutbacks early on.” In a statement, he added that the costs to be headquartered in Dallas “allows his company to stay ambitious and aggressive, and acquire top-tier talent.”
Founded in 2019, Alto is now operating in six different cities: Dallas, Houston, Los Angeles, Miami, Washington, D.C., and San Francisco.
In June, Alto leased a new 16,000-square-foot headquarters at 141 Manufacturing St. in the Dallas Design District—a move that followed its March expansion into Silicon Valley.
Get on the list.
Dallas Innovates, every day.
Sign up to keep your eye on what’s new and next in Dallas-Fort Worth, every day.
R E A D N E X T
-
North Texas has plenty to see, hear, and watch. Here are our editors' picks. Plus, you'll find more selections to "save the date."
-
Peruse Dallas Innovates' special once-a-year magazines. Each edition is a keeper.
-
Six months after a $45 million Series B raise, Alto will be a coast-to-coast company by end of this month. It now aims to transform its fleet of owned rideshare vehicles to 100% electric by the end of 2023, with a network of EV Ops Centers keeping them charged, maintained, and ready. The first center is being built now near its Dallas HQ.
-
Jorge Varela has spent decades building startups in Silicon Valley, San Antonio, and even in Central America—his place of origin. Now his efforts will center on North Texas' innovation economy. “The shift from Silicon Valley and the East Coast to Texas and DFW is real,” Varela says.
