Dallas-headquartered Smoothie King announced three new additions to its C-suite leadership team.

Chief Marketing Officer Marianne Radley; Chief Information Officer Juan Salas; and Chief People Officer Laura Scavone have been added to company’s C-Suite and will be responsible for leading effective, cross-functional teams to achieve Smoothie King’s strategic business goals, Smoothie King said in a statement.

“They are exemplary leaders in their respective segments, each possessing a wealth of experience in the QSR industry and will undoubtedly make invaluable contributions to Smoothie King,” Smoothie King CEO Wan Kim said in a statement. 

Adding expertise for continued success

“Our brand is rapidly growing in key markets nationwide and adding the right people to our team will be crucial to continuing our success,” the CEO said. “Marianne [Radley], Juan [Salas] and Laura [Scavone] have already hit the ground running, and we look forward to seeing all they accomplish in the months ahead.”

Radley brings a wealth of global marketing, advertising and product innovation experience to Smoothie King and will support the brand’s mission to inspire people to lead a healthy and active lifestyle, the company said. Previously Radley was chief brand officer for YUM! Brands, overseeing Pizza Hut and also served as the chief marketing officer for Monster Beverage Co. and Anhueser-Busch Beverage InBev.

Salas has more than 20 years of experience implementing next generation technology for corporations in foodservice and hospitality including Gordon Ramsay North America, Del Frisco’s Restaurant Group, Popeye’s, Church’s Chicken Brands, and more, Smoothie King said. He has experience in technological, strategic, and tactical skills to ensure that solutions and processes are developed to best serve guests and drive operational efficiencies to enhance revenue. In his new role, Salas will support advancing the digital customer experience and store technology to help optimize operations.

Scavone previously was vice president of human resources for Smoothie King and has been the driving force behind influencing the brand’s people strategy. In this new role, Scavone will be instrumental in optimizing people-centered activities, including hiring, training, professional development, and performance management. With a purpose-driven culture being at the center of Smoothie King’s core values, her role also will help drive an exciting, candidate-centric recruiting experience for prospective franchisees.

Smoothie King opened its 1,400th location in September and has signed 145 new development agreements in 2022 to expand its footprint in key growth markets such as the Upper Midwest and Central Atlantic regions, as well as Colorado and Texas.

Smoothie King said it is seeking additional operators in Cleveland, Denver, Phoenix, New York, and Charlotte, among other target markets.

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