The Last Word: VYIT’s Christine Scott on Her Startup’s Wearable Fitness App Launch

“Everyone’s definition of being fit is different.”

Christine Scott
Co-Founder, CFO, and COO
.…on her fitness platform’s launch of wearable apps on the Apple Watch and more. 

Scott and three other women co-founders—all “transformation and wellness coaches”—launched their North Texas-based VYIT LIFE platform in 2022. Aimed at everyone from the healthy-living curious to fitness beginners to those seeking “ultimate body transformation,” the brand acknowledges that people have different fitness goals.

The co-founders merged ‘vitality,’ ‘live,’ and ‘fitness’ to coin a name that embodies its core mission, VYIT (pronounced VIT).

To support VYIT’s online training and mobile apps platform anywhere users work out, the startup launched its first wearable apps this week for the Apple Watch, Google Play, and other fitness devices and apps, including Garmin, Fitbit, and MyFitnessPal.

To find out more, read our story here.

For more of who said what about all things North Texas, check out Every Last Word.

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