“If motorsport achieves carbon neutrality, any industry can.”
Cedrik Neike
Member of the Managing Board of Siemens AG
and CEO of Siemens Digital Industries
.…on his company being selected as Official Sustainability PLM Software Supplier for the Fédération Internationale de l’Automobile.
Plano-based Siemens Digital Industries Software recently announced that the Fédération Internationale de l’Automobile—the governing body of world motor sport and the federation of the world’s leading motoring organizations—has selected Siemens as its Official Sustainability PLM Software Supplier.
FIA has also adopted solutions from the Siemens Xcelerator portfolio to collaborate with Formula 1 teams, fueling sustainability efforts by FIA and its championships, including Formula 1.
“Motorsport and sustainability sound like a contradiction. But it can be done using the right technologies,” Neike said in a statement. “With this collaboration, we plan to influence public perceptions and promote sustainable mobility.”
[Image: Siemens]
It’s not the first collaboration by Siemens and the FIA. In 2019, they worked together to improve rally safety by exploring how autonomous vehicle pedestrian detection tech could be used to make races safer for spectators.
Then in 2020, Siemens helped FIA Member Clubs advocate for the implementation of mobility policies.
The FIA is racing toward innovation in sustainability, with a hard deadline less than eight years away.
“Innovative collaborations such as this underline our commitment to becoming net zero carbon by 2030,” FIA President Mohammed Ben Sulayem said in the statement.
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