LTK

The Last Word: Dallas-Based LTK’s Amber Venz Box On Competing With Tech Giants

by | Sep 11, 2024
Dallas-based LTK is proving that North Texas startups can go toe-to-toe with Silicon Valley giants. In a recent interview with Axios, Amber Venz Box discussed the company's impressive growth in the creator economy space.
MORE
Four North Texas Entrepreneurs Make 2024 Inc. Female Founders 250 List
by | Apr 12, 2024
Based in Dallas and Fort Worth, the four local entrepreneurs pursue missions ranging from making healthy hair care accessible to all to turning locations into landmarks to blazing new trails in influencer marketing.
MORE
The Last Word: How LTK’s Amber Venz Box Launched Her $2B Company with $236
Dallas-based LTK helped create the creator economy when it launched in 2011, launching a new category that monetized Instagram and allowed lifestyle creators to become entrepreneurs. It was valued at $2 billion just 10 years later. But when Venz Box first started the company, she had only $236 in her bank account, according to Fortune Magazine.
MORE
Dallas-Based LTK Launches Social Media Advertising for Brands
by | Mar 31, 2023
The new LTK Boost advertising solution lets brands amplify creator collaboration content directly from the creator’s social media handles. The Dallas-based global creator marketing platform says that will lead to "higher engagement and conversion."
MORE

The Last Word: Amber Venz Box on Adding Virtual Storefront Checkout to the LTK App

Today Bloomberg reported that LTK is now allowing users to buy from influencer-curated virtual storefronts on LTK's app. Box's company has added in-app checkout to leverage the fact that influencers use the platform to make their videos and photos "shoppable."
MORE
Dallas Fintech Gig Wage Helps Freelance and Contract Workers Find Financial Stability
by | Apr 4, 2022
“Our mission is economic empowerment, period.” says Craig Lewis, Gig Wage founder and CEO. The Dallas 1099 payroll solutions company collaborated with Green Dot and nonprofit Commonwealth on a study of what types of 'financial interventions' help provide financial security to a fast-growing non-traditional workforce in the gig economy. Empowerment starts with understanding, Lewis says. "We want to get involved to start to set the tone on what that understanding should be, so that we can replicate it at scale.”
MORE
Gig Wage Hires LTK Founding Member to Lead the Launch of Its First Consumer Product
by | Dec 20, 2021
It's been dubbed the creator economy, freelancer economy, gig economy, independent economy—but to Gig Wage, it's just becoming the economy. In 2022 the Dallas-based fintech will be hyperfocused on its next phase of growth in a booming industry in need of its seamless, reliable banking platform. Kristen Blum, the new senior director of strategic brand initiatives, will be at the center of that.
MORE
Dallas-Based Creator Economy Pioneer LTK Raises $300M from SoftBank
by | Nov 22, 2021
The investment values LTK, formerly rewardStyle, at $2 billion. The fashion-forward tech innovator plans to use the capital to rapidly grow its team and accelerate its multifaceted, influencer-driven marketplace for creators, brands, and shoppers.
MORE

Dallas-Based rewardStyle Expands Its Billion-Dollar LIKEtoKNOW.it App With Video Shopping

by | Sep 10, 2020
The influencer-driven LIKEtoKNOW.it app is rewardStyle's fastest-growing product. 5,000 retailers—from Chanel to Walmart and Adidas to Ulta—were integrated in the new LTK Shopping Video feature at launch.
MORE