Spacee HoverTouch technology. [Video still: Spacee]
Customers walking into Audi Dallas are finding touchscreen-like experiences right on Audi car models—without a touchscreen in sight. The new "interactive experience solution" is called HoverTouch, from Addison-based tech startup Spacee. The solution gives customers information while delivering useful data back to the retailer.
"We're still early in the process, but already seeing double-digit in-store sales increases for the products we’re promoting with HoverTouch," says Audi Dallas' auto group CEO.