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advertising
Ellen Johnson [Composite photo; original: Nexstar Media Group]
Irving’s Nexstar Media Group Appoints IPG Executive to Board of Directors
by Lance Murray | Aug 2, 2024
Ellen Johnson serves as EVP and CFO of the Interpublic Group of Companies, one of the world’s leading providers of marketing and advertising solutions.
by Lance Murray |
May 17, 2024
Michael Innocentin will oversee the planning, development, and execution of all brand marketing initiatives, including advertising, public relations, social media, the website, and digital campaigns.
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by Lance Murray |
Oct 20, 2023
Evan Kolter succeeds Andries Marx, who led Simpli.fi's finance and human resources teams through rapid growth over the last 10 years, the company said.
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Photo: simpson33/iStock
Fort Worth’s Simpli.fi Launches ZTV for Audience-Targeted CTV Advertising
by Lance Murray | Jul 19, 2023
Connected TV—or CTV—advertising refers to video ads that are delivered via a streaming service during a viewer's movie, television show, or other video content, and then watched on an actual TV set.
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by Riley Farrell |
Oct 7, 2020
By using just an iPhone in the process, the Frisco agency can remotely make high-definition, highly-targeted commercials for its clients.
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by Lauren Hawkins |
Mar 18, 2020
Among the American Advertising Federation of Dallas' 2020 American Advertising Awards winners are The Richards Group, Toyota, SMU, and UNT. Check out some of the award-winning campaigns.
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by Lance Murray |
Oct 24, 2019
In this weekly roundup of funding, merger, and acquisition activity involving companies in North Texas, you’ll also find news from Trinity Private Equity Group, Crestline Investors, Lone Star Analysis, and Baymark Partners.
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DriveAds turns semi-truck trailers into rolling billboards equipped with technology that monitors the traffic and demographics of the eyeballs that see the advertisements.[Image courtesy of DriveAds]
DriveAds Inks Deal With Fleet Management Tech Leader Omnitracs
by Nicholas Sakelaris | Jun 6, 2018
The DriveAds technology turns trailers into rolling billboards and monitors the demographics of eyeballs that see the advertising.
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by Aaron Cook |
May 23, 2018
The Dallas-based startup has re-imagined the way customers see, engage, and even interact with a brand when shopping. Ahead of tonight's Digital Dallas Startup Comedy Roast founder Daniel Black talks about his vision for Glass-Media.
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by Tony Osterhaus |
May 7, 2018
Imaginuity Chief Delivery Officer Tony Osterhaus gives his take on the benefits older workers can bring to advertising agencies.
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by Nicholas Sakelaris |
Feb 22, 2018
ATK PLN will have offices in Dallas, Hollywood, and Montreal and can pull talent from Reel FX and its other sister company, Flight School.
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Jana Boone, Calvin Carter, Mark McKinney and, Andrew Sevin of Bottle Rocket. [Photo Courtesy Bottle Rocket]
Bottle Rocket Expands Leadership, Strategic Roles
by Lance Murray | May 9, 2017
CEO Calvin Carter says the moves will bring greater focus and firepower to the evolving business.
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by Julia Falcon |
Mar 3, 2017
The goal of the Music Audience Exchange is to pair musicians with big brands for advertising campaigns.
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by Nicholas Sakelaris |
May 10, 2016
A website for Flexjet recently won a marketing award for Enilon.
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