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advertising
Michael Innocentin, Chief Marketing Officer of Omni Hotels & Resorts [Photo: Omni Hotels & Resorts]
Omni Hotels & Resorts Names New Chief Marketing Officer
by Lance Murray | May 17, 2024
Michael Innocentin will oversee the planning, development, and execution of all brand marketing initiatives, including advertising, public relations, social media, the website, and digital campaigns.
by Lance Murray |
Oct 20, 2023
Evan Kolter succeeds Andries Marx, who led Simpli.fi's finance and human resources teams through rapid growth over the last 10 years, the company said.
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by Quincy Preston and Lance Murray |
Aug 2, 2023
Pioneering a new frontier in advertising, Doable's founders have forged a strategic partnership with global network Worldwide Partners and independently established a research institute. Their target: an underrepresented $480 billion consumer market.
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Sophos Marketing already had an affordable way to run targeted TV commercials on popular streaming services, but was missing a key element: the commercial itself. The company has solved that with its new flat-fee virtual shoot, said Founder and CEO Aditya Varanasi (bottom right). [Image via Sophos Marketing]
Sophos Marketing Teams Up With Small Businesses on Flat-Fee Virtual Production Shoots
by Riley Farrell | Oct 7, 2020
By using just an iPhone in the process, the Frisco agency can remotely make high-definition, highly-targeted commercials for its clients.
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by Lauren Hawkins |
Mar 18, 2020
Among the American Advertising Federation of Dallas' 2020 American Advertising Awards winners are The Richards Group, Toyota, SMU, and UNT. Check out some of the award-winning campaigns.
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by Lance Murray |
Oct 24, 2019
In this weekly roundup of funding, merger, and acquisition activity involving companies in North Texas, you’ll also find news from Trinity Private Equity Group, Crestline Investors, Lone Star Analysis, and Baymark Partners.
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by Nicholas Sakelaris |
Aug 13, 2018
Fort Worth-based Simpli.fi has been pioneering geolocation-based advertising since 2010 and has experienced rapid growth and awards while also adding clients.
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Glass-Media founder Daniel Black [Composite photo source: Digital Dallas]
Q+A: Seeing is Glass-Media’s Defibrillator to Resuscitate Brick and Mortar Retailers
by Aaron Cook | May 23, 2018
The Dallas-based startup has re-imagined the way customers see, engage, and even interact with a brand when shopping. Ahead of tonight's Digital Dallas Startup Comedy Roast founder Daniel Black talks about his vision for Glass-Media.
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by Tony Osterhaus |
May 7, 2018
Imaginuity Chief Delivery Officer Tony Osterhaus gives his take on the benefits older workers can bring to advertising agencies.
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by Nicholas Sakelaris |
Feb 22, 2018
ATK PLN will have offices in Dallas, Hollywood, and Montreal and can pull talent from Reel FX and its other sister company, Flight School.
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by Nicholas Sakelaris |
Aug 17, 2017
What started as a closed loop of pre-selected advertisements that ran on tablets on the seatback of Uber and Lyft vehicles has morphed into a self-guided and interactive in-car directory powered by Google Places.
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"This investment allows MAX to continue fulfilling its mission to automate and digitize artist sponsorships and create a new marketplace for the creator economy,” said CEO and founder Nathan Hanks. [File art; Illustration, Dallas Innovates]
Plano Music Marketing Startup
MAX Raises $6M in Funding
by Julia Falcon | Mar 3, 2017
The goal of the Music Audience Exchange is to pair musicians with big brands for advertising campaigns.
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by Nicholas Sakelaris |
May 10, 2016
A website for Flexjet recently won a marketing award for Enilon.
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